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The Tolkien Road

Podcast · tolkienroad.com · EN
Hosted by John Carswell, Greta

The Tolkien Road, hosted by John Carswell with co-host Greta, explores J.R.R. Tolkien's writings, from The Lord of the Rings and The Silmarillion to Unfinished Tales and the Tolkien-themed Mariner's Wife series. It has 569 episodes released about every five days, typically 35 to 45 minutes long. Estimated downloads per episode are 5,000 to 25,000, a rate of roughly $90 to $625 per episode.

Why brands sponsor The Tolkien Road

Reach a dedicated Tolkien audience across 569 long-running episodes

  • Apple Podcasts rating average of 4.5 from 391 ratings signals an engaged listener base.
  • Weekly-plus cadence with 20 to 45 minute episodes gives a sponsor steady recurring placements.
  • Literary and fantasy audience suits books, games, collectibles, and tabletop or hobby brands.
Best forbook and reading productsfantasy hobby and collectiblestabletop and gaming brands
Watch forDownload estimates are inferred from ratings; the show has no visible sponsor history yet.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature70%
Movies15%
Religion & Spirituality15%
Formats
co-hosted discussion, chapter-by-chapter analysis, essay-style monologue
Tone
thoughtful, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple ratings_count of 391 maps to the 200 to 1,000 band (5,000 to 25,000), supported by 569 episodes, a weekly-plus cadence, a Podcast Index popularity of 9, and a long-running independent show with a Spreaker support link.
Audience asks aboutWhat are the best Tolkien reading orders?How faithful are the Rings of Power adaptations to Tolkien's text?What does Tolkien's legendarium say about music and creation?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
35%women
65%men
Countries
🇺🇸 United States45%
🇬🇧 United Kingdom15%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

A Spreaker support page and a 'Support the podcast!' funding link appear in the feed, but no sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Episode titles cover fantasy war and tragedy in Tolkien's works, such as 'Tolkien's Tragedy: Downfall and Aftermath', with no explicit flag set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 88 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 5 days.

Embark upon a wondrous journey through the realms of Middle-earth and beyond with the Tolkien Road, a podcast dedicated to the enchanting tales and writings of JRR Tolkien. Come, join John, Greta, and our mighty Fellowship as we delve deep into the magic that lingers within the pages of these timeless legends. And always remember: DO NOT BE HASTY!!! Become a supporter of this podcast:…
The Tolkien Road's own show description from the podcast feed

Do you make The Tolkien Road? Claim or remove this page.

About The Tolkien Road

The Tolkien Road is a podcast about J.R.R. Tolkien's writings, hosted by John Carswell with co-host Greta, according to the feed and the show's website. Its 569 episodes, released roughly every five days, cover The Lord of the Rings, The Silmarillion, Unfinished Tales, and adaptations, usually running 35 to 50 minutes.

Apple Podcasts lists 391 ratings with an average of 4.5 stars, which suggests a loyal listener base. Based on those signals, listener figures are estimated rather than published: an audience likely skewed toward adults aged 25 and older, with most estimated downloads per episode between 5,000 and 25,000.

Sponsors have not been seen in the feed, though a Spreaker support link is present. At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $90 to $625 per episode. The show suits book publishers, fantasy hobby brands, and tabletop companies.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Tolkien Road can edit or remove this page at any time.

Questions about The Tolkien Road

How much does The Tolkien Road charge for a podcast sponsorship?

Estimated host-read mid-roll rates run about $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads at $18 to $25 per 1,000. Exact pricing should be confirmed with the show.

What is The Tolkien Road about?

The Tolkien Road is a podcast that explores J.R.R. Tolkien's writings, including The Lord of the Rings, The Silmarillion, and Unfinished Tales, with hosts John Carswell and Greta.

How do I contact The Tolkien Road about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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