The UM Hoops Podcast, hosted by Dylan Burkhardt, founder of UMHoops.com, with basketball analyst Eric Shapiro, covers Michigan basketball with analysis, stats and special guests. It has 256 episodes, released about every 3.7 days, with a median length of roughly 64 minutes. Estimated downloads are 20,000 to 80,000 per episode, implying a rate of about $360 to $2,000 per episode.
Dedicated Michigan basketball audience, weekly-plus, with a 4.8 Apple rating
- 256 episodes since 2018 with a consistent Monday analysis slot and mid-week guest episodes
- 524 Apple Podcasts ratings averaging 4.8 stars signal an engaged, loyal listener base
- Estimated 20,000 to 80,000 downloads per episode, concentrated in Michigan fandom
Brand fit report
Content
- Formats
- co-hosted banter, interview, expert analysis
- Tone
- informed, enthusiastic
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 60 to 80 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- podcast subscription
- Affiliate links
- Yes
The show description promotes a subscription offer with promo code POD for 33 percent off, but no sponsor is named in the titles or feed.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles cover sports results and roster news with no explicit flags; the feed is marked non-explicit.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.umhoops.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1441320419 |
| RSS feed | feeds.simplecast.com/9F9TgZHt |
Benchmark score: 15 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Michigan basketball (exhibition) season is here: expectations, the rot | 2026-10-06 | 1 h 12 min |
| Isaac Trotter dives into five-in-five, Michigan's roster and the Big T | 2026-08-20 | 1 h 4 min |
| Expectations under Mike Boynton Jr. and thoughts on the roster moving | 2026-07-13 | 52 min |
| Emergency Pod: Dusty May to the Mavericks | 2026-06-22 | 1 h 8 min |
| Revisiting Over/Under Predictions and Summarizing the Season | 2026-04-28 | 50 min |
| Emergency Pod: Michigan adds Moustapha Thiam; Mara and Johnson declare | 2026-04-24 | 56 min |
Last six episodes from the show's feed, latest 13 days ago, a new one about every 4 days.
Dive deep into the world of Michigan basketball with expert analysis, in-depth stats, and behind-the-scenes insights. Hosted by Dylan Burkhardt, founder of UMHoops.com, and joined every Monday by basketball analyst Eric Shapiro (@eric_shap), we break down all the action from the Wolverines' season. Mid-week episodes feature a rotating lineup of special guests, friends of the pod, and experts from…
Do you make The UM Hoops Podcast? Claim or remove this page.
About The UM Hoops Podcast
The UM Hoops Podcast is a Michigan basketball show hosted by Dylan Burkhardt, founder of UMHoops.com, with basketball analyst Eric Shapiro joining each Monday. Per the feed, episodes break down the Wolverines' season with expert analysis, in-depth stats and behind-the-scenes insights, while mid-week episodes feature rotating guests from across the Big Ten and college basketball.
The show has published 256 episodes since November 2018, with a recent cadence of roughly one episode every 3.7 days and a median running time of about 64 minutes. Apple Podcasts lists 524 ratings with an average of 4.8 stars. Listener figures are estimates: based on rating volume and show history, the show likely reaches 20,000 to 80,000 downloads per episode, mostly from United States Michigan fans.
Sponsors are not named in the feed, though the description promotes a subscription offer with a promo code. Based on the estimate, a host-read mid-roll would typically cost about $360 to $2,000 per episode, suited to regional sports, ticketing and merchandise brands seeking a committed fan audience.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The UM Hoops Podcast can edit or remove this page at any time.
Questions about The UM Hoops Podcast
How much does The UM Hoops Podcast charge for a podcast sponsorship?
Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll is estimated at about $360 to $2,000 per episode. Final pricing should be confirmed with the show directly.
What is The UM Hoops Podcast about?
The show covers Michigan basketball, with season analysis, stats, behind-the-scenes insights and interviews with guests from across the Big Ten and college basketball.
How do I contact The UM Hoops Podcast about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.
Similar creators
Podcast and other creators in college basketball, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
The Auburn Observerpodcast | college footballcollege basketball | 5k | – | $40–200 | 89 |
| college basketballsports | 15k | – | $90–620 | 69 | |
| college footballcollege basketball | 15k | – | $90–620 | 36 | |
| college footballcollege basketball | 15k | – | $90–620 | 33 | |
| college footballsports betting | 5k | – | $40–200 | 95 | |
Game Theorypodcast | nbacollege basketball | 15k | – | $90–620 | 95 |