Starbooked

Soundarya Balasubramani

@thecuriousmaverick · US · EN

Soundarya Balasubramani (@thecuriousmaverick) is a San Francisco-based writer and author who posts immigration guidance, living-cost breakdowns and personal stories for tech immigrants. Her channel has about 54,600 subscribers, a median of roughly 520 views per video and uploads several times a week. Sponsored integrations run about $150 to $250 per video.

Why brands book Soundarya

Reach tech immigrants at the moment they research visa and relocation decisions

  • About 54,600 subscribers and a median of roughly 520 views per video across 30 recent uploads
  • Sponsored integrations are already running for fintech, legal and relocation brands
  • Her comment-to-receive format produced 1,500+ views and 31 likes on a single sign-up promotion
Best forfintech sign-up campaignsimmigration legal servicesrelocation and housing brands
Watch forMedian views are low and immigration-policy topics may shift quickly; check fit before booking.

Brand fit report

Content

Topics, IAB taxonomy
Lifestyle (sociology)45%
Society40%
Business and Finance15%
Formats
short vertical clips with captions, comment-to-receive lead magnets, book promotion teasers
Tone
personal, conversational
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 2 minutes, with occasional 7-minute videos

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement1.2%
Likes and comments per view on recent videos
Audience asks abouthow the latest DHS rules affect F-1 and H-1B holdershow to qualify for an O-1 visahow living costs compare across US tech cities
Age
25%18-24
45%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
🇺🇸 United States55%
🇮🇳 India35%
Other10%
LanguagesEnglish 100%

Commercial

16%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
CroboTsentaMobSquadManifest LawLodegstone Legaltopmate.io
Categories promoted
fintech and payments, travel and relocation services, immigration legal services, creator tools
Affiliate links
Yes

Video titled 'Comment below "Crobo" to receive a link to sign up on Crobo' is marked #sponsored, and related videos promote Tsenta and Manifest Law.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Several titles discuss US immigration policy such as the DHS Duration of Status rule and the H-1B petition, which makes the channel politically adjacent.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube55k52350

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform11 / 20

Recent videos

Last three uploads, latest today.

Hello hello :) I'm Soundarya, a writer, three-time author, and community builder based in San Francisco. ✨ Some proud moments: → Publishing “Admitted” and “Unshackled” - my two book babies - in 2020 and 2023. → Completed a nationwide campus tour visiting 15 universities and educating 2000+ international students in 2024. → Hosted the largest two-day summit for tech immigrants in America in 2025. → Grew a community of 450,000+ across social media (my mom still being the most ardent supporter!) → Worked at Salesforce for 2.5 years before quitting at 25 to become a writer :) 🎯 Now, now, now:
Soundarya Balasubramani's own profile description on YouTube

Are you Soundarya Balasubramani? Claim or remove this profile.

About Soundarya Balasubramani

Soundarya Balasubramani is a San Francisco-based writer, author and community builder who publishes short, personal videos for tech immigrants. Her channel posts several times a week, mostly under two minutes, covering US visa rules, O-1 and H-1B pathways, living costs and reflections on growing up in an Indian family. Her recent uploads include comment-to-receive lead magnets and clearly marked sponsorships.

The channel's roughly 54,600 subscribers and median of about 520 views per video suggest an engaged, niche audience of international students, early-career engineers and immigrant professionals in the United States and India. These are estimates based on channel data, not verified demographics. The creator also has a book launch and a promotional role for immigration and fintech brands.

Brands seeking direct access to this audience can book a sponsored integration for roughly $150 to $250 per video. Based on the median-views rule, that works out to about $20 to $35 CPM, compared with a typical paid-ad CPM of $10. This makes the channel most suited to immigration, fintech and relocation campaigns.

Written from Soundarya Balasubramani's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Soundarya Balasubramani can edit or remove this page at any time.

Questions about Soundarya

How much does Soundarya Balasubramani charge for a sponsored video?

Based on her median of about 520 views on long-form uploads, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates from channel metrics and are not published by the creator. Confirm terms directly before booking.

What does Soundarya Balasubramani post about on YouTube?

She posts short, personal videos on immigration rules, O-1 and H-1B visa pathways, living costs in San Francisco and tech careers. She also shares reflections on family and promotes her book, 1000 Days of Love. Most uploads are under two minutes.

How do I contact Soundarya Balasubramani for a brand deal?

Her contact email appears in the channel description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly. Use the booking flow to send a campaign brief.

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