Starbooked

Toby Walker

@tobywalker123 · US · EN

Toby Walker (@tobywalker123) is a fingerstyle and blues guitarist posting from the United States with about 5,200 subscribers and a median of roughly 280 views per video. He uploads about once a week and offers sponsored integrations at an estimated $150 to $250 per video. His channel is known for free weekly Friday guitar lessons.

Why brands book Toby

Engaged blues guitar lesson audience with a loyal, older listening base

  • About 5,200 subscribers and 1.66 million lifetime views on a long-running channel
  • Median of about 278 views per video with a 8.2 percent engagement rate
  • Weekly uploads and free Friday lessons keep the audience returning
Best forguitar and string brandsmusic education productsacoustic instrument accessories
Watch forViews are modest in absolute terms, so reach per video is small.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Education30%
Formats
solo guitar performance, instructional lesson, jam session
Tone
relaxed, instructive
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
2 to 4 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement8.2%
Likes and comments per view on recent videos
Audience asks abouthow to play a specific fingerpicking patternwhich guitar or strings are usedhow to start improvising blues
Age
5%18-24
15%25-34
25%35-44
55%45+
Gender
30%women
70%men
Countries
🇺🇸 United States75%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
musical instruments, guitar strings, guitar accessories
Affiliate links
No

The channel description says Toby Walker endorses Huss & Dalton Guitars, National Reso-phonic Guitars, Rocky Mountain Slides, and D'Addario Strings, but no sponsored videos were detected in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Content is instrumental and lesson-based; the video titled "Justin For Congress" touches on a political topic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.2k2786

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days6 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 13 days ago.

"Flat out... you have to hear this great musician... I'm blown away"- Jorma Kaukonen "An acoustic gem" London Sunday Times "As a blues guitar player, I am stunned and in awe of Toby Walker's pickin'! Not only does he master diverse blues styles, but plays them with both flash and depth. Bob Margolin Representation: U.S. - McShane Glover Noteworthy Productions 410 268 8232 Web Site: www.mcnote.com email: mcshane@mcnote.com Toby Walker endorses Huss & Dalton Guitars, National Reso-phonic Guitars, Rocky Mountain Slides, and D'Addario Strings
Toby Walker's own profile description on YouTube

Are you Toby Walker? Claim or remove this profile.

About Toby Walker

Toby Walker posts fingerstyle and blues guitar performances, improvised jams, and short free lessons on YouTube. Most videos are solo acoustic recordings, often between two and four minutes long, with a steady pace of roughly one upload a week over the past year.

The audience is estimated to skew older and male, concentrated in the United States, and likely made up of adult players who value traditional blues and fingerpicking technique. Engagement is strong for a channel of this size, with an engagement rate around 8 percent.

The channel suits makers of guitars, strings, and accessories looking for an engaged, niche audience. Estimated sponsored integrations cost $150 to $250 per video, roughly $20 to $35 CPM against median views, compared with typical paid ad CPMs of $10 to $30.

Written from Toby Walker's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Toby Walker can edit or remove this page at any time.

Questions about Toby

How much does Toby Walker charge for a sponsored video?

Based on his median of about 278 views, an estimated sponsored integration costs $150 to $250 per video. The rate is an estimate calculated from channel metrics, so confirm the final price directly with him or through Starbooked.

What does Toby Walker post about on YouTube?

Toby Walker posts solo fingerstyle and blues guitar performances, improvised jams, and free weekly lessons. His videos are mostly acoustic and usually run two to four minutes.

How do I contact Toby Walker for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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