Ewan Dobson
Ewan Dobson (@ewandobson), a Canadian guitarist and composer, makes classical, fingerstyle, acoustic metal and original instrumental guitar videos for about 57,900 subscribers. His channel has around 12.3 million views and a median of roughly 5,500 views per video, with about 1 to 2 uploads a month. Sponsored integration rate: $150 to $250 per video, a CPM of about $20 to $35.
Guitar-focused channel with a loyal fingerstyle audience and a viral catalog
- About 57,900 subscribers and 12.3 million lifetime views.
- Median of roughly 5,500 views per video, with a 90th percentile near 17,000.
- Engagement of 6.1 percent, with a 5.8 percent like rate, well above typical music channels.
Brand fit report
Content
- Formats
- full-length performance, short-form clip, live stream, tab-based music video
- Tone
- focused, technical
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 2 to 7 minutes, with occasional long live streams
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- sheet music and tab sales, music albums
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; descriptions link to his own tab and album store and to donation pages.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles and descriptions show instrumental music and tab sales with no flagged content; 'Joyous Doomer Reel' and 'Sleep Paralysis' are music titles only.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 28 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Ewan Dobson - Interoception · 18k views
▶Ewan Dobson - Techno Guitar 101 · 7.3k views
▶Playing the Acoustic Guitar Parts for "Horrors" — Marty Frie · 3.7k viewsLast three uploads, latest 37 days ago.
Ewan Dobson is a Canadian guitarist, composer, and arranger whose work spans classical guitar, progressive fingerstyle, acoustic metal, flatpicking, and original instrumental music. With 20+ albums, worldwide touring, and a catalog that accumulated over 85 million YouTube views across the early internet ecosystem before being consolidated under his official channel, Dobson is one of the original viral musicians of the YouTube era. His composition “Time 2” became a landmark early YouTube hit, reaching #1 on iTunes charts in Finland, Sweden, and Germany. He has collaborated with Marty Friedman
About Ewan Dobson
Ewan Dobson is a Canadian guitarist, composer and arranger who posts classical, progressive fingerstyle, acoustic metal, flatpicking and original instrumental music on YouTube. The channel has about 57,900 subscribers and roughly 12.3 million lifetime views, with a median of about 5,500 views per video. He uploads about one to two videos a month, along with occasional live streams and tab-based music videos.
According to his channel description, his track 'Time 2' was an early YouTube hit that reached the top of several iTunes charts, and he has collaborated with Marty Friedman. The audience is most likely guitar players and fans of fingerstyle and instrumental music. These are estimates based on the content, not verified demographics.
Brands in guitar gear, strings, instruction or music software should consider Dobson. Based on the median view count, a sponsored integration typically runs $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads.
Written from Ewan Dobson's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ewan Dobson can edit or remove this page at any time.
Questions about Ewan
How much does Ewan Dobson charge for a sponsored video?
Based on a median of about 5,500 views per long-form video, a sponsored integration is estimated at $150 to $250 per video. That is a CPM of about $20 to $35 per 1,000 views, which is higher than typical paid ad CPMs of $10 to $30. Final rates depend on the scope of the integration.
What does Ewan Dobson post about on YouTube?
Ewan Dobson posts instrumental guitar music, including classical pieces, progressive fingerstyle, acoustic metal, flatpicking and original compositions. Videos are mostly performances with tab links for purchase. He also streams live on the channel and sometimes posts short clips.
How do I contact Ewan Dobson for a brand deal?
Contact details unlock on Starbooked for $0.80. Ewan Dobson does not appear on the boosted creator list, so the unlock gives you his direct contact information rather than a booking through Starbooked.
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