Trail Society
Trail Society is hosted by Keely Henninger, Corrine Malcolm and Hillary Allen, three professional trail runners who discuss training, racing, running health and equality in trail running. The show has 139 episodes released roughly weekly, typically 55 to 80 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per host-read mid-roll ad.
Engaged trail running audience with a 4.9 Apple rating across 300 plus reviews
- Weekly episodes of about an hour across 139 episodes build a steady, long-running listener habit.
- Hosts are professional trail runners and scientists whose recommendations carry athletic credibility.
- Episodes on women's health, recovery and equality attract an audience receptive to performance and wellness brands.
Brand fit report
Content
- Formats
- co-hosted discussion, interview, listener Q&A, panel
- Tone
- candid, informative
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 53 to 83 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; no funding links are listed.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles cover training, recovery, motherhood and equality in sport with no explicit flag set in the feed.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | trail-society.captivate.fm |
| Apple Podcasts | podcasts.apple.com/podcast/id1579961692 |
| RSS feed | feeds.captivate.fm/trail-society/ |
Benchmark score: 86 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Episode 154: Building a Bigger Trail Running Community with Vivek Gowr | 2026-10-13 | 1 h 6 min |
| Episode 153: What Happens to Your Body After an Ultramarathon? | 2026-10-06 | 1 h 17 min |
| Episode 152: Jessie Diggins on Becoming a Beginner Again | 2026-09-29 | 1 h 23 min |
| Trail Society Rewind: Strong As a Mother with Jess Dorrington and Shan | 2026-09-22 | 59 min |
| Episode 151: Building Your Team and Finding the Right Coach | 2026-09-15 | 1 h 9 min |
| Episode 150: Chelsea Sodaro on Motherhood, Ambition, and Unlocking Yes | 2026-09-08 | 1 h 5 min |
Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.
Keely Henninger, Corrine Malcolm, and Hillary Allen are three professional trail runners looking to utilize their experience as athletes and scientists to foster community and discussion around new and challenging topics in the world of trail running, training and racing, and equality.
About Trail Society
Trail Society is a running podcast hosted by Keely Henninger, Corrine Malcolm and Hillary Allen, three professional trail runners who combine athletic experience with scientific training. According to the feed and the show's website, episodes cover training, racing, running health and equality in trail running, often through interviews with athletes and coaches. The show releases new episodes roughly every seven days, and typical episodes run about 55 to 80 minutes.
Apple Podcasts lists the show with 304 ratings and an average of 4.9 out of 5. Listeners are estimated, not measured, to be mostly trail and endurance runners in the United States, Canada and the United Kingdom, with an audience that skews toward adults aged 25 to 44. The feed shows no sponsors so far.
Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at roughly $90 to $625 per episode. Running footwear, recovery products and endurance event brands are the most natural fit for this audience.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Trail Society can edit or remove this page at any time.
Questions about Trail Society
How much does Trail Society charge for a podcast sponsorship?
Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at about $90 to $625. Exact rates are set by the show and are not published in the feed.
What is Trail Society about?
Trail Society is a running podcast hosted by three professional trail runners. Episodes cover trail training, racing, running health, recovery and equality in the sport, often through interviews with athletes.
How do I contact Trail Society about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.
Similar creators
Podcast and other creators in trail running, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
Trail Runner Nationpodcast | trail runningrunning coaching | 50k | – | $360–2000 | 100 |
Some Work, All Playpodcast | runningendurance training | 15k | – | $90–620 | 100 |
Free Outsidepodcast | trail runningultrarunning | 5k | – | $40–200 | 83 |
Road Dog Podcastpodcast | trail runningultramarathon | 6k | – | $50–220 | 81 |
FKT Podcastpodcast | trail runningendurance sports | 5k | – | $40–200 | 79 |
Uphill Athlete Podcastpodcast | endurance trainingmountain running | 5k | – | $40–200 | 74 |