TRU Digital (@trudigital) is an India-based Punjabi music label channel with about 97,500 subscribers. It posts official song videos and many 10 to 30 second Shorts clips, with a median of about 10,800 views per video. Uploads are rare now, with one in the past year. Sponsored integrations run roughly $150 to $250 per video. A March 2026 video passed 2 million views.
Punjabi music channel with 97,500 subscribers and occasional hit videos above 2 million views
- Median video reaches about 10,800 views, while the latest official video reached 2.17 million.
- 82% of recent uploads are Shorts of 10 to 30 seconds, priced at the minimum tier.
- Reach is concentrated in Punjabi-language music audiences, suited to music and lifestyle brands in that market.
Brand fit report
Content
- Formats
- official music videos, song-clip Shorts, lyrical videos
- Tone
- upbeat, promotional
- Language
- PA
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 30 seconds for Shorts, 2 to 3 minutes for full songs
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; descriptions link to Spotify and Instagram reel audio for song promotion.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles and descriptions show song releases with no flagged content, though lyrics were not reviewed.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 33 / 100
Public rule, same for everyone. How it works.
Recent videos
▶TERA NAAM : JAAN | SAJAN SP | New Punjabi Songs 2026 | Lates · 2.2M views
▶JAADU (Official Video) - JAAN X SAJAN SP | New Punjabi Songs · 283k views
▶Taras - Nadha Virender / Himanshi Khurana / Sabba / Meavin # · 3.4k viewsLast three uploads, latest 219 days ago.
TRU Digital Instagram : https://www.instagram.com/trudigitalofficial/ Enjoy and stay connected with us 📲 Calling/Whatsapp : +91 8930620007, +91 9653210120 Website : http://trudigital.in YouTube : https://bit.ly/TruDigitalYoutube Facebook : https://www.facebook.com/trudigitalofficial Instagram : https://www.instagram.com/trudigitalofficial/ Twitter : https://twitter.com/trudigital1 SnapChat : https://www.snapchat.com/add/tru_digital
About TRU DIGITAL
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Written from TRU DIGITAL's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TRU DIGITAL can edit or remove this page at any time.
Questions about TRU
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