Лида ТВ (@tv_lida) is the official YouTube channel of the Lida Media Company state news outlet in Belarus, publishing short local news clips. It has about 17,400 subscribers and a median of 846 views per video, with roughly one upload per day. Sponsored integration rate is estimated at $150 to $250 per video.
Reach local Lida and Grodno region audiences through a state news channel
- About 17,400 subscribers and 16.9 million lifetime views
- Median of 846 views per video across roughly 50 uploads in 90 days
- 36% of recent uploads are Shorts, with a median runtime of 93 seconds
Brand fit report
Content
- Formats
- short news clips, event coverage, interview segments
- Tone
- informative, formal
- Language
- Russian
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds to 3 minutes, with occasional longer bulletins
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Channel is a state media outlet covering government announcements, with political coverage such as a visit by a senior government official in the recent videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 40 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Хоккеисты «Лиды» уступили «Авиатору» · 241 views
▶Сотрудники Госавтоинспекции проверили, как водители соблюдаю · 1.3k views
▶«Арсенал» –на территории нашей страны начался основной этап · 102 viewsLast three uploads, latest 1 days ago.
Друзья, не упускайте возможность узнавать первыми самые свежие новости и интересные программы! Подписывайтесь на канал Лида ТВ и будьте в курсе всех событий. Следите за нашими новостями в TikTok https://www.tiktok.com/@lidanewsby Официальный YouTube-канал ГУ "Редакции "ЛидаМедиаКомпании" 3b7aa507-2a0f-444b-b135-39bb48b7ad83
About Лида ТВ
Лида ТВ is the official YouTube channel of the Lida Media Company, a state news outlet in the Grodno region of Belarus, operating under the handle @tv_lida. The channel publishes short local news clips, government and civic event coverage, and regional human-interest stories, with roughly one upload per day. The data suggests its audience is primarily Belarusian and skews toward adults over 35, though this is an estimate.
Median views sit around 846 per video, with a mean of about 1,044 and a 90th percentile near 2,568. Sponsored integrations are not visible in the recent uploads. Based on the rate rule of $20 to $35 per 1,000 median views for long-form content, or $4 to $8 per 1,000 for Shorts-heavy channels, the estimated rate is $150 to $250 per video. That is roughly comparable to a paid ad CPM of $10 to $30 per 1,000 views, though the channel's reach is small.
Brands seeking a regional, community-focused audience in the Grodno area, particularly public services and local events, should consider this channel.
Written from Лида ТВ's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Лида ТВ can edit or remove this page at any time.
Questions about Лида
How much does Лида ТВ charge for a sponsored video?
Based on a median of 846 views and a Shorts-heavy format, the estimated rate is $150 to $250 per sponsored video. This is a benchmark from public channel data, not a published rate card. Contact details unlock on Starbooked for $0.80.
What does Лида ТВ post about on YouTube?
Лида ТВ posts short Russian-language news clips about Lida and the Grodno region, including traffic enforcement, local events, public services, and government announcements. It also features occasional human-interest stories about local residents and businesses.
How do I contact Лида ТВ for a brand deal?
Contact details for Лида ТВ unlock on Starbooked for $0.80. The channel's public description lists a TikTok account and no direct business email. Boosted creators can be booked through Starbooked.
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