ひねの まくら (@ひねのまくら) is a Japanese VTuber channel with about 3,670 subscribers and a median of 297 views per video. It posts long-form livestream chat, cozy game and sleep-themed content roughly 50 times a year. Sponsored integrations are estimated at $150 to $250 per video, based on median views.
Cozy Japanese VTuber streams with a loyal sleep-stream audience
- Median of 297 views per video across 781 uploads, with a 50-video run in the past year
- Averages about 433 views per video and a 5.7% like rate, indicating engaged viewers
- Long runtimes of 3 hours or more give brands extended, low-clutter exposure
Brand fit report
Content
- Formats
- livestream replays, collaboration streams, sleep-ambience chat
- Tone
- relaxed, playful
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- 3 to 5 hours (median runtime is over 3 hours)
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles include horror-style games such as 迷宮校舎 and REPO, which carry mild violence and scary content, while the channel's main output is sleep and chat streams.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 41 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【コラボ】【#迷宮校舎／#ゲーム実況】まくら めーきゅーで まいごに なるる？【 #睡眠BGM ／ #ゆめみてひねの】で · 315 views
▶【#コラボ配信/#MIMESIS】にせもの だーれ？【 #ゆめみてひねの】ですです · 163 views
▶【#コラボ／#雑談】ひねの まくら がくしゅーちゅー？【 #宵待時雨／ #ゆめみてひねの】ですです · 227 viewsLast three uploads, latest 1 days ago.
🛏️ﾏｼｭﾏﾛ🛏️ marshmallow-qa.com/fl90cuydwjnouz8 ⋆꒰ঌ┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈໒꒱⋆ 次世代型 まくら 『ひねの まくら』ですです！ (ﾉ)*´꒳`*(ヾ)ﾑﾆﾑﾆ りっぱな まくらに なるるために ただいま がくしゅーちゅー ですです꒰っ ॑꒳ ॑c꒱ あなたの ことも まくらの ことも たくさん がくしゅー させてくださるると うれしーですです｡:+(꒰*´艸`*꒱)+:｡ まーく 🛏໒꒱ はいしんたぐ → ♯ゆめみてひねの そーさくたぐ → ♯まくらいふ さむねたぐ →♯まくらノおしいれ 【押入】【おしいれ】ヾ꒰ ´°｀˶ヽ꒱ｺﾞｿｺﾞｿｯ ﾏｸﾗ꒰⊃ ´ ꒳ ` ꒱⊃□ﾄﾞｰｿﾞ ▽ついったー https://twitter.com/hinenomakura/stat... ⋆꒰ঌ┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈໒꒱⋆ ⋆꒰ঌすぺしゃる さんくす໒꒱⋆ ⭐️ 時雨まま https://twitter.com/sig_r_m27/status/... ⭐️眞島りり https://twitter.com/rilyrilyr?s=20&t=..
About ひねの まくら
ひねの まくら (@ひねのまくら) is a Japanese VTuber who streams under the name ゆめみてひねの. The channel posts long livestream replays, mostly three hours or more, that mix casual chat with cozy and horror-leaning games, collaborations with other VTubers, and sleep-ambience sessions. Uploads run about 50 per year, and the channel has roughly 3,670 subscribers.
The audience is estimated to be mostly Japanese-speaking viewers who tune in for background company or to fall asleep during long streams. Comment activity is light, so the audience is best described as quiet and habitual rather than highly interactive.
The median video earns 297 views. Based on that median, sponsored integrations are estimated at $150 to $250 per video, which is a CPM of roughly $20 to $35 per 1,000 views, compared with $10 to $30 for typical paid ads. This fits Japanese brands looking for niche, low-cost exposure in gaming or sleep and wellness categories.
Written from ひねの まくら's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ひねの まくら can edit or remove this page at any time.
Questions about ひねの まくら
How much does ひねの まくら charge for a sponsored video?
Based on a median of 297 views, a sponsored integration is estimated at $150 to $250 per video. This is a CPM estimate of $20 to $35 per 1,000 views. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does ひねの まくら post about on YouTube?
The channel posts long Japanese-language livestream replays, most over three hours. Content includes collaboration streams, cozy and horror-leaning games, sleep-ambience sessions, and casual chat with the audience.
How do I contact ひねの まくら for a brand deal?
Creator contact details are unlocked on Starbooked for $0.80. Boosted creators can also be booked directly through Starbooked, which handles the introduction and terms.
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