
Unhedged, published by the Financial Times, has Katie Martin and Robert Armstrong explain the big ideas behind current finance and markets. With 347 episodes released every Tuesday and Thursday, episodes run about 22 minutes. Estimated downloads are 20,000 to 50,000 per episode (estimated), with a suggested rate of $360 to $1,250 per episode.
Financial Times business audience hears two markets commentators twice weekly
- Episodes run about 22 minutes on a Tuesday and Thursday schedule, with 347 episodes in the feed
- Apple Podcasts rating of 4.6 from 199 ratings, with 174 five-star reviews
- Covers investing, central banks, oil and the AI boom, topics suited to finance-minded listeners
Brand fit report
Content
- Formats
- co-hosted discussion, news analysis, live recording
- Tone
- analytical, witty
- Language
- English
- Production
- Studio production
- Typical length
- 20 to 25 minutes
Audience
Commercial
- Brands seen
- Financial Times
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the Financial Times is the publisher and owner, not a sponsor.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover markets, central banks and US midterms with no explicit flag; political content appears in titles such as 'Mortgages, diesel and the US midterms'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | shows.acast.com/unhedged |
| Apple Podcasts | podcasts.apple.com/podcast/id1691284824 |
| RSS feed | feeds.acast.com/public/shows/6478a82565426000119… |
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| The AI boom stumbles | 2026-10-15 | 23 min |
| Mortgages, diesel and the US midterms | 2026-10-13 | 20 min |
| Is France too blasé about borrowing costs? | 2026-10-08 | 22 min |
| There is only one trade | 2026-10-06 | 20 min |
| Hyperscale my debt! | 2026-10-01 | 20 min |
| An ode to stock picking | 2026-09-29 | 19 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 2 days.
Katie Martin, Robert Armstrong and other markets nerds at the Financial Times explain the big ideas behind what’s happening in finance right now. Every Tuesday and Thursday. Hosted on Acast. See acast.com/privacy for more information.
About Unhedged
Unhedged is a markets podcast published by the Financial Times and hosted by Katie Martin and Robert Armstrong. Per the feed and Apple Podcasts, the show explains the big ideas behind current finance, with 347 episodes released every Tuesday and Thursday. Typical episodes run about 22 minutes.
Apple Podcasts lists a 4.6 average rating from 199 ratings, with 174 five-star reviews. Listeners are likely finance professionals, investors and business readers, though audience figures here are estimates, not published download data. Estimated downloads are 20,000 to 50,000 per episode.
No sponsors appear in the feed, and the Financial Times is the publisher. At an estimated $360 to $1,250 per episode for a host-read mid-roll, the show suits fintech, investing and financial education brands with a premium budget.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Unhedged can edit or remove this page at any time.
Questions about Unhedged
How much does Unhedged charge for a podcast sponsorship?
Based on estimated downloads of 20,000 to 50,000 per episode, a host-read mid-roll is roughly $360 to $1,250 per episode. Actual pricing depends on the publisher's terms.
What is Unhedged about?
Unhedged is a Financial Times podcast where Katie Martin and Robert Armstrong explain the major ideas behind current markets, investing, central banks and economic news.
How do I contact Unhedged about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.
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