Starbooked

Urban Essence

@urbanessence · GB · EN

Urban Essence (@urbanessence), a UK-based magazine, radio show and DJ collective, posts electronic soul and dance music premieres for its roughly 5,660 subscribers. Median views are about 860 per video, with uploads paused for over two years. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Urban

Curated electronic soul premieres from a London-rooted label and radio collective

  • Median of 860 views per video, with the top video reaching 3,519 views
  • About 5,660 subscribers across 121 uploads since 2012
  • No sponsorship history, so brand integrations would be a first-time fit
Best formusic festival ticketingheadphone or audio gearrecord label or event promotion
Watch forUploads stopped over two years ago, so reach is limited and current activity is unclear.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Electronic Music25%
Soul Music5%
Formats
music video premieres, live set recordings, label showcase uploads
Tone
curated, underground
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
4 to 8 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.6%
Likes and comments per view on recent videos
Audience asks aboutWhere can I download or stream this track?What is the name of the artist and label?When is the next Urban Essence Show on Hoxton FM?
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
35%women
65%men
Countries
🇬🇧 United Kingdom40%
🇩🇪 Germany10%
🇺🇸 United States15%
Other35%
LanguagesEnglish 95%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent uploads are music premieres and live sets with no flagged content in titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.7k8600

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 3157 days ago.

Urban Essence is a magazine, radio show and DJ collective exploring outernational electronic soul. Subscribe for exclusive new music, guest playlists and live streams: http://bit.ly/UE-YTS Tune in to The Urban Essence Show on Hoxton FM for sonic explorations through Brazil and Berlin, Detroit and Dakar - by way of South London, with your hosts Adam Tiran and Jack Smith. Catch us on the first Tuesday of every month, 9-11pm UK. Bookings & chat: hello@urban-essence.net Send us music: promos@urban-essence.net
Urban Essence's own profile description on YouTube

Are you Urban Essence? Claim or remove this profile.

About Urban Essence

Urban Essence is a UK-based magazine, radio show and DJ collective that publishes electronic soul music premieres on YouTube. The channel has about 5,660 subscribers and 121 uploads, mostly music videos from independent labels and live set recordings. Its last upload was more than two years ago.

The audience is likely to be music listeners in their 20s and 30s, concentrated in the United Kingdom, Germany and the United States. These figures are estimates based on channel content and are not verified platform data. Median views are about 860 per video.

Brands seeking music-focused exposure could consider the channel, though its dormancy limits current reach. Sponsored integrations are estimated at $150 to $250 per video, which is roughly $175 to $290 CPM at 860 median views. Paid ads typically run $10 to $30 CPM, so the channel is better suited to niche audio audiences than to broad reach.

Written from Urban Essence's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Urban Essence can edit or remove this page at any time.

Questions about Urban

How much does Urban Essence charge for a sponsored video?

Based on its median of about 860 views, Urban Essence's estimated rate is $150 to $250 per video. Because the channel has not posted in over two years, the rate should be confirmed directly with the creator before booking.

What does Urban Essence post about on YouTube?

Urban Essence posts electronic soul and dance music premieres, label showcases and live set recordings. Its content is music-only, with no on-camera hosts or product reviews. Most videos run between four and eight minutes.

How do I contact Urban Essence for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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