Starbooked

Valley of Shadows

Podcast · www.pushkin.fm · EN
Hosted by Hayley Fox, Betsy Shepherd

Valley of Shadows, produced by Pushkin Industries, is a true crime serial hosted by investigative reporters Hayley Fox and Betsy Shepherd. It investigates the 1998 disappearance of Los Angeles County deputy Jon Aujay and alleged corruption and meth trafficking in the Mojave Desert. The feed lists 11 episodes released weekly, with a median length of about 43 minutes. Estimated downloads are 20,000 to 50,000 per episode. Estimated rate is $360 to $1,250 per episode.

Why brands sponsor Valley of Shadows

Premium true crime serial with an engaged, high-production audience from a major network

  • Eight-plus weekly full episodes averaging about 43 minutes give sustained listening time.
  • Investigative reporting with exclusive interviews and buried police files attracts attentive listeners.
  • Apple Podcasts rating of 4.5 from 360 ratings suggests a committed listener base.
Best forsubscription servicespremium consumer brandsstreaming and audio entertainment launches
Watch forExplicit flag and drug and violence themes restrict brands with conservative suitability requirements.

Brand fit report

Content

Topics, IAB taxonomy
True Crime85%
News15%
Formats
narrative, investigative reporting, interview
Tone
serious, investigative
Language
English
Production
Studio production
Typical length
40 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–50k
Estimated, confidence 60%: Apple ratings_count of 360 (band 200 to 1,000, 5,000 to 25,000), shifted up one band for a show under two years old, from a major network with high production, and Podcast Index popularity 9.
Audience asks aboutWhat happened to Jon Aujay in the Devil's Punchbowl?Is the Los Angeles County Sheriff's Department covering up the case?How widespread was the meth trade in the Mojave Desert?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
50%women
50%men
Countries
🇺🇸 United States80%
🇨🇦 Canada5%
🇬🇧 United Kingdom5%
Other10%
LanguagesEnglish 100%

Commercial

5%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Pushkin+CBCPushkin Industries
Categories promoted
subscription audio service
Affiliate links
No

The description promotes the show's own Pushkin+ subscription, and the episode 'Introducing: Agent Layla from CBC's Personally' names another network's show, but no third-party sponsor mentions were found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugshigh
Violencehigh
Politicslow

Feed is flagged explicit and the content covers murder investigation, a meth epidemic and outlaw biker gangs, as the description and episode 'Tweaker Talk' show.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 62 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks5 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

How the search for a missing deputy uncovered the Mojave Desert's meth epidemic, the outlaw bikers supplying it, and the corrupt police force covering it up. On June 11, 1998, Los Angeles County Sheriff’s Department deputy Jon Aujay went for a run in California’s Devil’s Punchbowl park. A long-distance runner and former military, Aujay felt at home in the rocky terrain, but when he didn’t return…
Valley of Shadows's own show description from the podcast feed

Do you make Valley of Shadows? Claim or remove this page.

About Valley of Shadows

Valley of Shadows is a true crime serial produced by Pushkin Industries and hosted by investigative reporters Hayley Fox and Betsy Shepherd, according to the show's feed and website. The series examines the 1998 disappearance of Los Angeles County deputy Jon Aujay in California's Devil's Punchbowl park, along with alleged meth trafficking and police corruption in the Mojave Desert.

The feed lists 11 episodes released weekly, with a median episode length of about 43 minutes. Apple Podcasts shows a 4.5 average rating from 360 ratings. The audience is estimated at 20,000 to 50,000 downloads per episode, which is an estimate rather than a published figure. Sponsorship would cost an estimated $360 to $1,250 per episode, based on a host-read mid-roll rate. It suits premium consumer brands and subscription services.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Valley of Shadows can edit or remove this page at any time.

Questions about Valley of Shadows

How much does Valley of Shadows charge for a podcast sponsorship?

Starbooked estimates $360 to $1,250 per episode for a host-read mid-roll, based on an estimated 20,000 to 50,000 downloads per episode. Final pricing depends on the agreed placement and terms.

What is Valley of Shadows about?

Valley of Shadows is a true crime serial that investigates the 1998 disappearance of deputy Jon Aujay in the Mojave Desert and alleged corruption and meth trafficking around the case.

How do I contact Valley of Shadows about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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