Starbooked

Visit Japan Italia

@visitjapanitalia · IT · IT

Visit Japan Italia (@visitjapanitalia) is the Italian-language channel of the Japan National Tourism Organization office in Rome, Italy. It has about 1,100 subscribers and a median of roughly 300 views per video, with three uploads in the past year. Content covers Japanese travel, food and culture. A sponsored integration is estimated at $150 to $250, the minimum rate.

Why brands book Visit

Official Japan tourism channel with polished Italian travel content but very small reach

  • Run by the national tourism office in Rome, with about 1,130 subscribers.
  • Median video reaches only about 300 views, though one episode reached 141,000.
  • Content is professionally produced and focused on travel, food and culture in Italian.
Best forJapan-related travel offersco-branded destination contentItalian-language cultural campaigns
Watch forThis is an institutional account with a median of about 300 views, so paid reach is poor value.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Food & Drink20%
Arts and Entertainment10%
Formats
destination promo films, short recipe and food guides, host-led travel episodes
Tone
informative, calm
Language
Italian
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
1 to 2 minutes

Audience

Commercial intent50/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutwhere to go in Japan by seasonitineraries and regionsJapanese food and recipes
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
55%women
45%men
Countries
🇮🇹 Italy85%
🇨🇭 Switzerland5%
🇺🇸 United States4%
LanguagesItalian 90%English 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles such as I colori dell'autunno in Giappone and Guida alla cucina giapponese - Sushi are tourism promotion with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k2980

Benchmark score: 33 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers33 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 171 days ago.

Benvenuti nel canale ufficiale dell’Ente Nazionale del Turismo Giapponese in Italia. Il JNTO, istituito nel 1964, partecipa attivamente a diversi progetti di promozione turistica inbound verso il Giappone. Grazie al crescente interesse da parte dei turisti italiani, nel 2017 è stato aperto l’ufficio a Roma per promuovere la destinazione attraverso fiere, seminari e varie attività B2C. JNTO conduce attivamente ricerche sul turismo, pubblica materiale informativo cartaceo e digitale multilingue, fornisce supporto e informazioni utili ai visitatori prima e durante il loro soggiorno. Per maggio
Visit Japan Italia's own profile description on YouTube

Are you Visit Japan Italia? Claim or remove this profile.

About Visit Japan Italia

Visit Japan Italia (@visitjapanitalia) is the official Italian-language channel of the Japan National Tourism Organization office in Rome. It publishes destination films, short Japanese food guides and travel episodes presented by a guest host. The channel has about 1,130 subscribers and a median of roughly 300 views per video, with occasional outliers such as a 141,000 view episode from 2022. Only three videos were posted in the past year.

Viewers are estimated, not measured, to be Italian speakers planning or dreaming of trips to Japan. No sponsorships or affiliate links were found. The channel is run by a tourism body, so partnerships would most likely be co-promotion rather than a standard paid integration.

Starbooked estimates the minimum rate of $150 to $250 per video. On a median of about 300 views that equals roughly $500 to $840 per 1,000 views, far above the typical $10 to $30 CPM for paid ads. It suits only brands seeking an official Japan tourism association.

Written from Visit Japan Italia's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Visit Japan Italia can edit or remove this page at any time.

Questions about Visit

How much does Visit Japan Italia charge for a sponsored video?

Starbooked estimates $150 to $250 per video, the minimum rate. With a median near 300 views, that is a high cost per view, and an institutional account may not accept paid placements.

What does Visit Japan Italia post about on YouTube?

Italian-language promotion of Japan travel: seasonal destination films, regional guides, short Japanese food explainers and a host-led episode series covering places such as Tokyo, Kyoto and Kurashiki.

How do I contact Visit Japan Italia for a brand deal?

The channel lists a Rome office and an organizational email. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked, though this account is an institution.

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