Starbooked

Washington Today, published by C-SPAN, catches listeners up on the day's major political and national news with interviews and analysis from journalists. It has 52 episodes in the feed, posted weekdays, with a median length of about one hour. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate of $360 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor Washington Today

Daily Washington news audience with a high-trust C-SPAN name

  • Posts weekdays with episodes near one hour, giving a stable recurring slot.
  • A 269-rating Apple Podcasts base with a 4.4 average rating shows an engaged listener base.
  • C-SPAN's brand and public-affairs credibility fit sponsors seeking policy-literate adults.
Best forcivic and public affairs campaignsfinancial services and professional tools for policy watchers
Watch forHeavy political content means brand placement needs careful suitability review and sponsor approval.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics90%
Government and Public Policy60%
Business and Finance15%
Formats
interview, news roundup, analysis segment
Tone
factual, serious
Language
English
Production
Studio production
Typical length
55 to 60 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment50/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: 269 Apple ratings points to the 1,000 to 5,000 band, adjusted for daily cadence, a C-SPAN network audience and a Podcast Index popularity of 9.
Audience asks aboutWhat happened in Washington todayWhat do the midterm elections meanHow do new federal policies affect me
Age
10%18-24
20%25-34
20%35-44
50%45+
Gender
45%women
55%men
Countries
🇺🇸 United States95%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
C-SPAN
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description promotes only the C-SPAN network and its Q&A podcast.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicshigh

Family friendly
Episode titles cover political conflict, a shooting by federal agents and military deployments, reflecting high political content and news-level violence without graphic framing; the feed is not explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 1 days.

Catch up on the biggest stories of the day from Washington with interviews and analysis from leading journalists. Posted weekdays at 6:30 pm ET. From C-SPAN, the network that brings you the "Q&A" podcast.
Washington Today's own show description from the podcast feed

Do you make Washington Today? Claim or remove this page.

About Washington Today

Washington Today is a weekday news podcast from C-SPAN that covers the biggest stories out of Washington, DC, with interviews and analysis from leading journalists. The feed lists 52 episodes, first released in August 2026 and updated daily, with a median episode length of about 60 minutes according to the feed data.

The show is published by C-SPAN, which is named as the publisher on Apple Podcasts. Its website describes the series as part of the network's podcast lineup alongside the Q&A podcast. Apple Podcasts shows 269 ratings with a 4.4 average. Audience figures are estimates only, based on rating volume and platform signals, and suggest 20,000 to 80,000 downloads per episode.

The show has no sponsor mentions in the feed and is operated by C-SPAN, so sponsorship would be a host-read or produced ad placed in an editorially sensitive news context. Estimated rates run $360 to $2,000 per episode, which suits civic and public-affairs advertisers seeking an audience of policy-interested adults.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Washington Today can edit or remove this page at any time.

Questions about Washington Today

How much does Washington Today charge for a podcast sponsorship?

Estimated rates are $360 to $2,000 per host-read mid-roll episode, based on an estimated 20,000 to 80,000 downloads per episode at $18 to $25 per 1,000 downloads. Final pricing depends on the sponsor and placement.

What is Washington Today about?

Washington Today is a weekday news podcast from C-SPAN covering the day's biggest political stories from Washington, with interviews and analysis from journalists. Episodes run about an hour.

How do I contact Washington Today about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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