Why Today Doesn't Suck
Why Today Doesn't Suck is the daily sports podcast from The Ticket (KTCK-AM) in Dallas, owned by Cumulus Media, combining the BaD Radio and The Hardline shows. It has 100 episodes in its feed and updates almost daily, with episodes typically running about 15 minutes. Estimated downloads per episode are 5,000 to 25,000, with an estimated rate of $90 to $625 per host-read mid-roll ad.
Daily Dallas sports talk from a major radio network with steady listener ratings
- Near-daily episodes of about 15 minutes keep sponsor messages in front of a regular audience.
- 424 Apple ratings averaging 4.7 stars show an engaged listener base.
- Dallas sports coverage suits local brands targeting football and baseball fans.
Brand fit report
Content
- Formats
- co-hosted banter, daily sports talk, radio show excerpt
- Tone
- opinionated, energetic
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 13 to 19 minutes
Audience
Commercial
- Brands seen
- Cumulus Media
- Categories promoted
- radio advertising, digital marketing
- Affiliate links
- No
No sponsor mentions found in the feed; the advertising page on theticket.com promotes Cumulus radio and digital ad sales.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Sports talk with no explicit flag in the feed and no adult or drug-related titles in the last 20 episodes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.theticket.com/2013/01/09/why-today-doesnt-su… |
| Apple Podcasts | podcasts.apple.com/podcast/id316330144 |
| RSS feed | www.omnycontent.com/d/playlist/a7b0bd27-d748-4fb… |
Benchmark score: 38 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Why Today Doesn't Suck- October 16th, 2026 | 2026-10-16 | 17 min |
| Why Today Doesn't Suck- October 15th, 2026 | 2026-10-15 | 15 min |
| Why Today Doesn't Suck- October 14th, 2026 | 2026-10-15 | 18 min |
| Why Today Doesn't Suck- October 13th, 2026 | 2026-10-14 | 17 min |
| Why Today Doesn't Suck - October 12th, 2026 | 2026-10-13 | 14 min |
| Why Today Doesn't Suck - October 9th, 2026 | 2026-10-13 | 15 min |
Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.
The daily mix between BaD Radio and The Hardline. http://www.theticket.com/
Do you make Why Today Doesn't Suck? Claim or remove this page.
About Why Today Doesn't Suck
Why Today Doesn't Suck is a daily sports podcast from The Ticket (KTCK-AM) in Dallas, a station owned by Cumulus Media. The feed describes it as the daily mix between the BaD Radio and The Hardline shows, covering football and baseball with episodes that run about 15 minutes. The show has 100 episodes in its feed and updates almost every day, according to the Apple Podcasts listing.
The show has 424 ratings on Apple Podcasts with an average of 4.7 stars, and 375 of those ratings are five stars. The Apple listing shows it on the air since 2009 and categorized under Sports, Football and Baseball. Its audience is estimated, since podcasts do not publish download numbers, at 5,000 to 25,000 downloads per episode, mostly listeners in the United States who follow Dallas sports.
No sponsors appear in the feed, so the show's advertising is sold through Cumulus, per its advertising page. A host-read mid-roll ad is estimated at $90 to $625 per episode. This suits local Dallas businesses and sports-related brands looking to reach regular fans.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Why Today Doesn't Suck can edit or remove this page at any time.
Questions about Why Today Doesn't Suck
How much does Why Today Doesn't Suck charge for a podcast sponsorship?
Estimated rates are $90 to $625 per host-read mid-roll ad, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing is set by the show's publisher, Cumulus.
What is Why Today Doesn't Suck about?
It is a daily sports podcast from The Ticket in Dallas that combines the BaD Radio and The Hardline shows, focusing on football and baseball.
How do I contact Why Today Doesn't Suck about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.
Similar creators
Podcast and other creators in sports talk, ranked by score.
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|---|---|---|---|---|---|
| college sportsbyu athletics | 5k | – | $40–200 | 38 | |
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| miami dolphinsnfl | 2k | – | $40–90 | 38 | |
The Ken Carman Show with Anthony Limapodcast · US | sports talkcleveland sports | 50k | – | $360–2000 | 37 |