Starbooked

Wilbo (@wilboyt), a Dutch YouTuber from the Netherlands, makes random gaming videos covering indie games, horror playthroughs and occasional vlogs. With about 80,400 subscribers and a 6,258 median view count, he posts roughly six videos a year. Estimated rate: $150 to $250 per sponsored long-form video (sponsorship rates are based on median views).

Why brands book Wilbo

Dutch horror and indie gaming audience, with a strong reach on big uploads.

  • Median of 6,258 views per video across roughly 1,389 uploads on an 80,400-subscriber channel.
  • Top 90th percentile video reached 24,476 views, and 'Sint is bizar slecht' reached 57,432.
  • Disclosed #ad integrations with toy and trading card brands show he delivers paid work.
Best fortoy and hobby kit launchesgaming hardware and software releasesDutch-market awareness campaigns
Watch forUpload pace has slowed to six videos in the past year, so timing is uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Film8%
Entertainment7%
Formats
let's play series, game reviews and commentary, vlogs and event recaps
Tone
playful, enthusiastic
Language
Dutch
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 48 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement6.4%
Likes and comments per view on recent videos
Audience asks aboutIs this indie horror game worth playing?What happens at the end of the game?Where and when will you attend Dutch Heroes Comic Con?
Age
40%18-24
35%25-34
15%35-44
10%45+
Gender
35%women
65%men
Countries
Netherlands90%
🇧🇪 Belgium8%
Other2%
LanguagesDutch 95%English 5%

Commercial

0%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
None yet
Categories promoted
toys and hobby kits, trading card games, tech and gaming events
Affiliate links
No

Recent sponsored video 'MAAK JE EIGEN DINO VERBLIJF! #ad' (2025-08-08) and 'DE NIEUWSTE DISNEY GAME IS GEWELDIG #ad #ravensburger' (2024-07-06) show disclosed paid integrations, though none are named in brands_detected.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencemedium
Politicslow

Horror content such as 'Sint is bizar slecht...' (2024-11-02) includes violence and scary themes, so placements should be checked against brand guidelines.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube80k6.3k1

Benchmark score: 27 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform16 / 20

Recent videos

Last three uploads, latest 63 days ago.

Hallo iedereen! Mijn naam is Wilbo! Op mijn kanaal kan je de aller leukste random game video's verwachten van heeeel YouTube! Ik beloof het! Je kunt hier vooral indie games verwacht en zo nu en dan zelfs een vlog, unboxing of iets anders randoms. Voor zakelijke vragen kun je altijd mailen naar lamepositief@gmail.com - Wilbo
Wilbo's own profile description on YouTube

Are you Wilbo? Claim or remove this profile.

About Wilbo

Wilbo is a Dutch YouTuber who posts random gaming videos, with a focus on indie games, horror playthroughs, and occasional vlogs and event coverage. His channel has around 80,400 subscribers and about 14.8 million lifetime views. Based on the channel data, the audience is likely Dutch-speaking, concentrated in the Netherlands, and skews toward younger viewers, though these are estimates rather than verified figures.

Recent uploads have slowed, with six videos in the past 365 days, and his median view count is about 6,258 per video. Sponsored integrations are disclosed with #ad and have covered toy and trading card brands. Using the standard rate of $20 to $35 per 1,000 median views, a sponsored video is estimated at $150 to $250, a CPM of $20 to $35 versus $10 to $30 for paid ads.

Wilbo is a fit for toy, hobby, and gaming brands wanting to reach Dutch viewers who enjoy horror and indie titles.

Written from Wilbo's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Wilbo can edit or remove this page at any time.

Questions about Wilbo

How much does Wilbo charge for a sponsored video?

Based on his median of about 6,258 views, the estimated rate is $150 to $250 per sponsored video. That works out to a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for typical paid ads. The final price depends on the format and the scope of the integration.

What does Wilbo post about on YouTube?

Wilbo posts random gaming content in Dutch, mostly indie game playthroughs, horror games, and let's play series. He also shares occasional vlogs, comic con updates, and sponsored hobby or toy integrations. Most videos are between 8 and 48 minutes long.

How do I contact Wilbo for a brand deal?

Business enquiries can be sent to the email address listed in his channel description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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