Windex (@windex), the official YouTube channel of the Windex glass cleaner brand from SC Johnson, has about 10,500 subscribers and a median of roughly 4,400 views per video. It posts rarely, mostly short product clips and campaign spots, with a sponsorship rate of about $40 to $150 per Short. One distinctive detail: a 2025 blind-test campaign, Review Your Review, drew several million views.
Brand-owned channel with a 4,400 median-view baseline and campaign reach in the millions
- Median of about 4,400 views per upload, with a 2025 Review Your Review campaign reaching over 12 million views on one clip.
- Short-form uploads average under 20 seconds, with 69% of uploads classified as Shorts.
- Estimated rate of $4 to $8 per 1,000 median views, or roughly $20 to $40 per video, mainly useful for cross-promotion.
Brand fit report
Content
- Formats
- short product spots, campaign videos, brand interviews
- Tone
- upbeat, promotional
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Studio quality
- Typical length
- under 20 seconds for most uploads, with occasional 1 to 3 minute features
Audience
Commercial
- Brands seen
- WindexScrubbing BubblesSC Johnson
- Categories promoted
- household cleaning products
- Affiliate links
- No
Recent uploads are brand-owned campaign and product videos rather than third-party sponsorships; 'Our Small Step to Help Seas Sparkle' promotes Windex Vinegar and its refill program.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is brand advertising and sustainability messaging with no flagged themes; 'Host with Pride' refers to a party-hosting spot and carries no concern.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 52 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Windex® Foam | Review Your Review · 8.6M views
▶Windex® Foam | Review Your Review · 5.4M views
▶Windex® Foam | Review Your Review · 7.5M viewsLast three uploads, latest 513 days ago.
What’s between us, connects us. Windex®: Give Life a Sparkle. Find out more: http://www.windex.com/ https://www.facebook.com/windex https://twitter.com/Windex
About Windex
Windex (@windex) is the official YouTube channel for the Windex glass cleaner brand, owned by SC Johnson. The channel has about 10,500 subscribers and 26 uploads, most of them short product spots, campaign videos, and brand interviews. Median views sit near 4,400, while a few campaign videos reached several million views.
Viewers are likely household cleaning shoppers and people searching for glass cleaning tips or product information. The audience appears to be mainly in the United States, with smaller shares in Canada and the United Kingdom. These are estimates, not platform-reported figures.
This is a brand-owned channel, so it is best for cross-promotion and campaign amplification rather than an independent creator endorsement. At an estimated $4 to $8 per 1,000 median views, the CPM is $4 to $8 per 1,000 views, which compares with the typical $10 to $30 CPM for paid ads.
Written from Windex's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Windex can edit or remove this page at any time.
Questions about Windex
How much does Windex charge for a sponsored video?
Windex is a brand-owned channel, so it does not run conventional paid creator sponsorships. Based on the channel's median views of about 4,400 and Shorts-heavy format, an estimated placement rate would be roughly $20 to $40 per video, rounded to the nearest ten dollars. Contact details unlock on Starbooked for $0.80.
What does Windex post about on YouTube?
Windex posts short product clips, campaign videos, and brand interviews about its glass cleaner and related SC Johnson products. Recent uploads include a 2025 blind-test campaign and a sustainability refill push. Most videos run under 20 seconds, and the channel has been mostly inactive since 2025.
How do I contact Windex for a brand deal?
Contact details for Windex unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this brand-owned channel is not a standard creator profile, so outreach may need to go through the brand's marketing team.
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