Yurika Shirai (@yurika42diet), a Japanese diet counselor and licensed physical therapist (per her website), runs a channel with about 1,870 subscribers and 462 median views per video. She posts mostly short vertical clips and uploads roughly 50 videos a year. Estimated rate: $150 to $250 per Short-style video, or $20 to $35 per 1,000 long-form views.
Japanese diet coach reaching women 35 and older with short, personal weight-loss content
- Median of 462 views and a 90th percentile of 1,712 views across the last 30 videos
- About 50 uploads in the past year, with a shorts share of 68%
- Estimated rate of $150 to $250 per video, well under typical paid-ad CPM of $10 to $30 for reach per view
Brand fit report
Content
- Formats
- vertical short clips, long-form transformation stories, talking-head advice
- Tone
- encouraging, personal
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for most uploads, with occasional 15 to 25 minute long-form videos
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- diet programs, online courses
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos. Recurring calls to action promote her own free LINE course, not third-party brands.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is about diet and emotional eating; no flagged topics in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【50代・3L→L】リバウンドを繰り返していた私が痩せた！我慢・否定・制限なしで自己肯定感もアップ【19kg痩せた理学療 · 182 views
▶【40代ママ】食べては自分を責める毎日から変化！間食が落ち着き心も体もラクに【19kg痩せた理学療法士/ダイエットカウン · 69 views
▶【30代−1.2kg】ベルトの穴が3つ小さくなった！自分を責めるのをやめたら心も体も変わり始めた【19kg痩せた理学療法 · 95 viewsLast three uploads, latest 59 days ago.
自分軸ダイエットカウンセラー®️の白井ゆりかです。 ダイエットに悩む女性を対象に 「心も体も健康に、自分らしく輝く♡」 をコンセプトとして 「自分軸ダイエット」という ダイエット継続サポートを行っています。 ＝＝＝＝＝＝＝＝＝＝＝＝ 🌸プロフィール🌸 高校生の頃からずっと万年ダイエッター。 ダイエットを克服していつか仕事にしたいと 理学療法士になり 運動学や栄養学を学ぶ。 社会人になってから 強いストレスによってドカ食いを繰り返し ７０ｋｇまで太る。 自分のことを責めて、 自己嫌悪が止まらなかった。 「どうして自分のダイエットがうまくいかないんだろう」 と振り返ったとき、 “心”が大事だと気づき 心理学や脳科学を勉強する。 その結果、 自分を認める 自分を大切にする 心と体を健康にするダイエット にたどり着き、 ４ヶ月で７ｋｇ痩せて リバウンドと無縁に！ 食べることを楽しみながら 我慢せずに痩せる方法を伝えるため ダイエットカウンセラーとして活動中。 🌸公式LINEにて 「自分軸ダイエット®入門講座」プレゼント！ 我慢なし、制限なしの 「食べて痩せて自分らしく輝くダイエット法」を お伝えしています！ ❣️有料級❣️の動画です✨ こちらから LINEの友達登録すると受け取れます🎁 ↓↓↓ https://utg.happy-slim
About 自分軸ダイエットカウンセラー白井ゆりか
Yurika Shirai (@yurika42diet) is a Japanese diet counselor and licensed physical therapist, according to her website. She runs a YouTube channel with about 1,870 subscribers and about 375,000 total views. Her content centers on her "self-axis diet" method, which avoids strict restriction and focuses on self-esteem and emotional eating. Most uploads are vertical short clips under a minute, plus occasional long-form transformation stories.
Her audience is primarily Japanese women in their thirties to fifties, based on estimates from comment and title context rather than verified analytics. Median views are around 462 per video, and her engagement rate is low, so reach is limited but the audience is focused on weight loss and self-improvement.
Brands looking for a Japanese health or wellness creator with a personal, trust-based style should consider her. Estimated sponsored rates are $150 to $250 per Short-style video, equivalent to a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical of paid ads.
Written from 自分軸ダイエットカウンセラー白井ゆりか's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 自分軸ダイエットカウンセラー白井ゆりか can edit or remove this page at any time.
Questions about 自分軸ダイエットカウンセラー白井ゆりか
How much does Yurika Shirai charge for a sponsored video?
Based on her median views of about 462 and mostly short-form content, the estimated rate is $150 to $250 per video. Final pricing depends on format and usage rights. Contact details unlock on Starbooked for $0.80.
What does Yurika Shirai post about on YouTube?
She posts about weight loss, diet habits, and self-esteem using her own "self-axis diet" approach. Most videos are short clips with transformation stories and tips for stopping stress eating. Her website describes her background as a physical therapist and diet counselor.
How do I contact Yurika Shirai for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check whether her profile is boosted before reaching out.
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