Ziba Shops Style (@zibalennox), a US-based fashion and styling channel run by Ziba, posts shopping guides and outfit ideas aimed at women over 45. The channel has about 39,900 subscribers and 6,600 median views per video, with roughly 50 uploads in the past year. Sponsored integrations are quoted at $150 to $250 per video.
Women-over-45 fashion audience with 6,600 median views and reliable try-on engagement
- Median 6,624 views and 90th percentile 45,688 views across the last 30 videos
- Engagement rate of 2.3% with 2.1% like rate on long-form styling videos
- Sponsored videos such as the Quince try-on drew 4,388 views with 202 likes
Brand fit report
Content
- Formats
- try-on hauls, outfit lookbooks, trend roundups, short styling tutorials
- Tone
- encouraging, practical
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 25 minutes for long-form, under 60 seconds for Shorts
Audience
Commercial
- Brands seen
- QuinceUnderOutfitKohl's
- Categories promoted
- apparel, shapewear, department store retail
- Affiliate links
- Yes
'How to Wear BOOTS With JEANS in 2026!' is sponsored by UnderOutfit, and 'I Made My Husband Try On These Fall Trends From Quince!' carries a #ad disclosure, while most videos rely on ShopMy affiliate links.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in recent titles or descriptions; the channel is focused on clothing and beauty tips.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 59 / 100
Public rule, same for everyone. How it works.
Recent videos
▶2025 vs. 2026?! Fall Fashion Swaps 🍂🍁 #fallfashion · 48 views
▶How to Wear BOOTS With JEANS in 2026! The Pairings You Need · 12k views
▶LOFT Try-On Haul: MUST HAVE Fall Outfits! 💗 #loft #fallfash · 2.9k viewsLast three uploads, latest today.
Hi, I'm Ziba! I curate confidence for women over 45 through thoughtful shopping, wearable style, and fashion that feels modern, timeless, and uniquely yours. Think of me as your shopping and styling guide, helping you discover what's worth buying, how to wear it, and how to build a wardrobe you love. If getting dressed is your favorite part of the day, or you want it to be, you're in the right place! ⬇️ Shop my latest seasonal lookbooks: https://shopmy.us/shop/ziba ⬇️ DM me on Instagram https://www.instagram.com/zibalennox ⬇️ Subscribe to weekly sales, trends and seasonal edits! https://d
About Ziba Shops Style
Ziba Shops Style (@zibalennox) is a US-based YouTube channel run by Ziba that publishes fashion shopping guides, try-on hauls, and outfit ideas for women over 45. The channel has about 39,900 subscribers and roughly 1,450 videos, with around 50 uploads in the past year. Recent long-form videos are mostly 8 to 25 minutes, supplemented by short styling clips.
The audience is estimated, not measured, to be mostly American women aged 35 and older, with a strong interest in buying decisions. Viewers appear to use the channel to decide what to purchase and how to wear it. Ziba's website describes the channel as curating confidence for women over 40 through shopping and wearable style.
Sponsored integrations are quoted at $150 to $250 per video, based on a median of about 6,600 views. That is roughly $20 to $35 per 1,000 median views, compared with typical paid ad CPMs of $10 to $30. Brands in apparel, shapewear, and department store retail who want a mature female audience should book her.
Written from Ziba Shops Style's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ziba Shops Style can edit or remove this page at any time.
Questions about Ziba
How much does Ziba Shops Style charge for a sponsored video?
Ziba Shops Style is quoted at $150 to $250 per sponsored video on Starbooked, based on about 6,600 median views. This works out to roughly $20 to $35 per 1,000 views, so rates may shift with the video's view count and format.
What does Ziba Shops Style post about on YouTube?
Ziba Shops Style posts fashion content for women over 45, including fall and seasonal trend roundups, try-on hauls from brands like Quince, and outfit tutorials. Shorts cover quick styling tips such as scarf ties and boot pairings.
How do I contact Ziba Shops Style for a brand deal?
Contact details for Ziba Shops Style unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can send a campaign brief from the profile page.
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