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Chartered Management Institute (@cmimanagers), a United Kingdom professional body, publishes leadership and management content on YouTube. The channel has about 10,500 subscribers and a median of roughly 230 views per video, posting around one video a week. Sponsored integrations are not a fit here; the organization does not run paid brand deals, so rates are not applicable.

Why brands book Chartered

A professional body with 230,000 members reaching UK managers

  • Channel reaches about 10,500 subscribers with a median of 232 views per video.
  • Recent event recordings draw up to 1,051 views, showing demand for leadership content.
  • Membership community of 230,000+ professionals is cited in the channel description.
Best forprofessional training platformsmanagement softwarerecruitment and talent brands
Watch forChannel explicitly restricts commercial use and endorsements; brand deals are unlikely to be accepted.

Brand fit report

Content

Topics, IAB taxonomy
Careers60%
Business40%
Formats
event recordings, panel discussions, short testimonial clips, webinar-style talks
Tone
informative, professional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
40 seconds for testimonial clips, 50 to 90 minutes for event recordings

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.6%
Likes and comments per view on recent videos
Audience asks abouthow to get chartered manager statushow to build leadership credibilityhow apprenticeships in management work
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
50%women
50%men
Countries
🇬🇧 United Kingdom80%
🇦🇪 United Arab Emirates5%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is professional leadership training and event recordings with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube11k23213

Benchmark score: 18 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 3 days ago.

The Chartered Management Institute (CMI) works with individuals, employers and education providers to connect the dots, helping individuals become skilled, confident leaders. CMI’s thought leadership, research, events, and online resources provide valuable insights to our membership community of 230,000+, and any professional looking to improve their results; create diverse high-performing teams and nurture the next generation of managers and leaders. Backed by a Royal Charter, CMI is also the only organisation able to award Chartered Manager status - the highest accolade in management and l
Chartered Management Institute's own profile description on YouTube

Are you Chartered Management Institute? Claim or remove this profile.

About Chartered Management Institute

Chartered Management Institute (@cmimanagers) is a United Kingdom professional body whose YouTube channel publishes leadership, management and career content. The channel holds about 10,500 subscribers, with a median of roughly 230 views per video and about one upload a week, mostly event recordings, panel talks and short member testimonial clips.

The audience is estimated, not measured, to be mainly professionals in the United Kingdom, split fairly evenly between women and men, and weighted toward people in their late twenties through their forties. Viewers appear to be working managers, early-career professionals and people considering a chartered route into leadership.

The channel carries no paid brand work. Its description explicitly prohibits commercial use and implied endorsement, so there is no published sponsorship rate. For that reason it is not a candidate for sponsored integrations; it may suit organizations seeking an informational partner with a professional audience.

Written from Chartered Management Institute's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Chartered Management Institute can edit or remove this page at any time.

Questions about Chartered

How much does Chartered Management Institute charge for a sponsored video?

The channel does not accept sponsored content and its description prohibits commercial use and implied endorsement. No rate applies, and brands should not expect a paid integration from this organization.

What does Chartered Management Institute post about on YouTube?

The channel posts leadership and management content, including recorded events, panel discussions, career development talks and short testimonial clips from apprentices and members. Most videos target UK managers and early-career professionals.

How do I contact Chartered Management Institute for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel's terms bar commercial use, so a brand deal is unlikely to be accepted.

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