DigitalDad (@digitaldad), a German smart home and tech channel run by Patrick Thomas from Mainz, Germany, with about 11,200 subscribers and a median of roughly 9,100 views per video. It posts long-form tutorials and product tests, roughly once a month or less, and it is rarely sponsored. Rates run about $150 to $250 per video.
Trusted German smart home voice reaching 11,200 subscribers with product tutorials
- Median of about 9,100 views per video across the last 30 uploads
- Long-form tutorials average 15 to 35 minutes, suited to in-depth product demos
- Strong fit for German-speaking audiences of about 11,200 subscribers
Brand fit report
Content
- Formats
- product tutorials, comparison reviews, setup walkthroughs, experience reports
- Tone
- informative, practical
- Language
- German
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 15 to 35 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- smart home devices, solar storage
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel's own metrics show affiliate links are present, but no paid brand integrations were detected.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is limited to home technology, tutorials and product tests, with no flagged titles in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 11k | 9.1k | 0 |
Benchmark score: 52 / 100
Public rule, same for everyone. How it works.
Recent videos
▶So wird deine Gartenbewässerung mit Homematic IP richtig sma · 1.8k views
▶Shelly Outdoor Plug S Gen3: Dein Garten wird Smart! · 5.3k views
▶10.000 ABONNENTEN! 🎉🙏 | Ein riesiges Dankeschön! · 416 viewsLast three uploads, latest 404 days ago.
🏡 Willkommen auf DigitalDad! Deine zuverlässige Quelle für SmartHome Lösungen und innovative Technologien! Auf diesem Kanal dreht sich alles um die spannenden Themen aus der Technologie. Die Fokusthemen liegen in den Themengebiete: - SmartHome - Balkonkraftwerk - NAS-Systeme - ioBroker - und viele weitere innovative Technologien 🤝 Warum DigitalDad dir hilft: - Ausführliche Informationen verständlich aufbereitet - Kostenlose Tutorials zu innovativen Technologien - Austausch mit Gleichgesinnten zu spannenden Themen 🔔 Vergesst nicht, ein Abo dazulassen und die Glocke zu aktivieren, um kein
About DigitalDad
DigitalDad is a German-language YouTube channel run by Patrick Thomas from Mainz. According to the channel's website, the work centers on smart home technology, covering Homematic IP, Shelly devices, ioBroker automation and balkonkraftwerk (balcony solar) systems. The channel has roughly 11,200 subscribers and about 2.9 million lifetime views.
The channel publishes long-form tutorials, setup walkthroughs and product comparisons, usually between 15 and 35 minutes long. Recent uploads have slowed, with no videos in the last 90 days. Its audience is estimated to be mostly German speakers in Germany, Austria and Switzerland, skewing toward adults aged 25 to 44 who are interested in home automation.
The channel has no paid brand integrations in the last 50 videos, though it uses affiliate links. Sponsored integrations are estimated at $150 to $250 per video. At that price, the effective CPM is $20 to $35 per 1,000 median views, compared with typical paid-ad CPMs of $10 to $30. It suits smart home brands wanting detailed German-language product coverage.
Written from DigitalDad's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. DigitalDad can edit or remove this page at any time.
Questions about DigitalDad
How much does DigitalDad charge for a sponsored video?
Based on a median of roughly 9,100 views per long-form video, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates, not a published price list, so confirm the current rate before booking.
What does DigitalDad post about on YouTube?
DigitalDad posts German-language tutorials and product reviews about smart home technology, including Homematic IP, Shelly devices, ioBroker automation and balkonkraftwerk solar systems. Videos are typically 15 to 35 minutes long.
How do I contact DigitalDad for a brand deal?
Contact details unlock on Starbooked for $0.80. The channel's website lists a contact page for cooperation inquiries, and boosted creators can be booked through Starbooked.
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