Starbooked

Eastman Cast & Forge Ltd.

@eastmantool · IN · EN

Eastman Cast & Forge Ltd. (@eastmantool), an Indian manufacturer of hand and power tools, runs a channel of mostly short product demos. It has about 2,700 subscribers and a median of roughly 240 views per video, posting around 50 videos a year. Sponsored integrations are estimated at $4 to $8 per 1,000 median views, or about $150 to $250 per video, since the channel is mostly Shorts.

Why brands book Eastman

Tool-focused Shorts channel from an Indian manufacturer with buyers in its niche

  • About 2,700 subscribers and roughly 240 median views per video across 359 uploads.
  • Shorts make up 92% of uploads, with a median runtime of 42 seconds.
  • Upload pace of about 50 videos a year, or 26 in the last 90 days.
Best fortool and hardware brand awarenessB2B dealer recruitment
Watch forSmall audience and low median views; results depend heavily on the sponsor's own product and promotion.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden0%
Hobbies & Interests0%
Business & Industrial100%
Formats
product demonstration, product showcase, short product unboxing
Tone
informational, promotional
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.6%
Likes and comments per view on recent videos
Audience asks aboutspecifications and power ratings of a specific toolwhere to buy or price of the toolwhether the tool suits a particular job
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
10%women
90%men
Countries
🇮🇳 India85%
🇺🇸 United States3%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
hand tools, power tools, workshop equipment
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own products, with buy links in descriptions such as 'Eastman ECM-355' videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is product demos of tools such as 'Eastman ERB-07 7KG Demolition Hammer', with no concerning material seen.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.7k24226

Benchmark score: 38 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers11 / 50
Activity Uploads in the last 90 days26 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 3 days ago.

Welcome to the official YouTube channel of Eastman Cast & Forge Ltd., one of India's leading manufacturers of premium hand tools and power tools. Our tools are engineered for professionals who demand precision, durability, and reliable performance. On this channel, you'll find product demonstrations, new product launches, tool reviews, application videos, maintenance tips, and expert guides for automotive, industrial, construction, and DIY projects. From spanners, pliers, socket sets, and cutting tools to drills, angle grinders, demolition hammers, and other power tools, Eastman delivers qua
Eastman Cast & Forge Ltd.'s own profile description on YouTube

Are you Eastman Cast & Forge Ltd.? Claim or remove this profile.

About Eastman Cast & Forge Ltd.

Eastman Cast & Forge Ltd. (@eastmantool) is an Indian manufacturer of hand tools and power tools, and its YouTube channel is mostly product demonstrations. The channel has about 2,700 subscribers and posts around 50 videos a year, most of them Shorts under a minute long, showing tools such as angle grinders, impact drills, pressure washers and demolition hammers.

The audience is estimated, not measured, and likely consists of tradespeople, workshop owners and DIY buyers in India, with an estimated 85% of viewers in India. Commercial intent is high, since many viewers appear to be comparing products and prices.

Brands seeking a tool-focused audience can book a sponsored integration at an estimated $4 to $8 per 1,000 median views, or about $150 to $250 per video. This is a CPM of roughly $4 to $8, which is well below the $10 to $30 CPM typical for paid ads.

Written from Eastman Cast & Forge Ltd.'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Eastman Cast & Forge Ltd. can edit or remove this page at any time.

Questions about Eastman

How much does Eastman Cast & Forge Ltd. charge for a sponsored video?

Based on its median of roughly 240 views and a Shorts-heavy format, a sponsored video is estimated at about $150 to $250. This is an estimate from public metrics, not a published rate card.

What does Eastman Cast & Forge Ltd. post about on YouTube?

The channel posts short product demonstrations of its hand tools and power tools, including grinders, drills, pressure washers and heat guns. It also shares occasional dealer and brand videos.

How do I contact Eastman Cast & Forge Ltd. for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked.

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