Starbooked

Elsa Scola (@elsascola) is a software engineer based in London who makes YouTube videos about coding careers, productivity tools and daily life in tech. Her channel has about 45,600 subscribers and a median of roughly 8,300 views per video, with uploads slowing to none in the last year. Sponsored integrations are estimated at $150 to $1,100 per video, and she often reviews desk, reading and software gear.

Why brands book Elsa

Software engineer reaching career changers and developers with productivity and tech gear

  • Median of about 8,300 views per video, with a top video near 1 million views
  • Roughly 31% of recent videos carried sponsorships, mostly ad reads and affiliate links
  • Estimated $150 to $1,100 per video, about $20 to $35 CPM, versus $10 to $30 CPM for paid ads
Best fordeveloper tools and SaaS trialsproductivity and learning productsdesk and workspace gear
Watch forNo upload in the last 12 months, so confirm she is still active before booking.

Brand fit report

Content

Topics, IAB taxonomy
Careers45%
Technology & Computing35%
Books & Literature10%
Home & Garden10%
Formats
long-form vlog, tutorial walkthrough, product review, Q&A
Tone
personal, practical
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
6 to 12 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.3%
Likes and comments per view on recent videos
Audience asks abouthow to become a software engineerwhich tools and setup to buy for programminghow to get hired at big tech companies
Age
35%18-24
45%25-34
15%35-44
5%45+
Gender
40%women
60%men
Countries
🇺🇸 United States30%
🇬🇧 United Kingdom15%
🇮🇳 India12%
🇨🇦 Canada6%
LanguagesEnglish 97%Spanish 3%

Commercial

31%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
EducativeHostingerCourseCareersOpalBrilliantNotionAkiflowAutonomous
Categories promoted
online learning, web hosting, productivity apps, standing desks, reading subscriptions
Affiliate links
Yes

'Coding Was HARD Until I Learned These 5 Things...' description includes a CourseCareers referral link offering a discount, and several other descriptions carry discount codes.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in the last 30 videos; topics are career advice, software tools and daily life.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube46k8.3k0
Instagram–––

Benchmark score: 32 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers23 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest 376 days ago.

I'm a software engineer working in big tech and I like to spend my free time making videos :) 📸Instagram: https://www.instagram.com/ElsaScola/ 💌Newsletter: https://substack.com/@elsascola You can also visit my online home at elsascola.com 🏠 That's all, thanks!
Elsa Scola's own profile description on YouTube

Are you Elsa Scola? Claim or remove this profile.

About Elsa Scola

Elsa Scola is a London-based software engineer who posts long-form YouTube videos about breaking into tech, daily life at a big tech company, productivity setups and book recommendations. Her videos are personal and practical, usually between six and twelve minutes, and most of her audience appears to be early-career developers and people considering a switch into software. Audience estimates are based on titles and channel data, not verified analytics.

Her channel has about 45,600 subscribers and a median of roughly 8,300 views per video, with a few breakout uploads reaching hundreds of thousands of views. Roughly 31% of recent videos include sponsorships, usually ad reads and affiliate links for learning platforms and productivity apps. At an estimated $20 to $35 CPM, a sponsored integration typically falls in the $150 to $1,100 range, compared with $10 to $30 CPM for paid ads.

Brands in developer tools, online courses, productivity software and workspace gear should consider her. Note that the channel has not uploaded in the past year, so confirm current activity before planning a campaign.

Written from Elsa Scola's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Elsa Scola can edit or remove this page at any time.

Questions about Elsa

How much does Elsa Scola charge for a sponsored video?

Elsa Scola's estimated rate is $150 to $1,100 per sponsored video, based on a CPM of $20 to $35 against her median of about 8,300 views. This is an estimate from public channel data, not a published rate card, so confirm pricing directly before proposing a deal.

What does Elsa Scola post about on YouTube?

Elsa Scola posts about becoming a software engineer, her work life at a big tech company, productivity and desk setups, and book recommendations. Her videos are usually six to twelve minutes long and mix tutorials, vlogs and product reviews.

How do I contact Elsa Scola for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check whether her profile is boosted before reaching out.

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