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HILLMAN® Innovative Hunting Gear

@hillmanhuntinggear · US · EN

Hillman Innovative Hunting Gear (@hillmanhuntinggear), a US hunting apparel and footwear brand channel with about 1,600 subscribers and a median of roughly 12,000 views per video. Uploads have stopped since early 2025, with the last video dated over a year ago. Sponsored integration rate: $150 to $250 per video (Shorts-heavy, minimum applies). Distinctive detail: its Alpha 2.0 Aerogel boot videos drew over 500,000 views.

Why brands book HILLMAN®

Hunting apparel brand channel with a proven boot video reaching 577,000 views

  • Median of about 12,000 views per video across 44 uploads.
  • Top video, Alpha 2.0 Aerogel boots, reached 577,664 views.
  • Shorts share of 64% gives cheap per-view integrations, about $150 to $250 per video.
Best forhunting gear launchesoutdoor apparel brands seeking camo-category exposure
Watch forNo uploads in over a year, so the channel is largely dormant; confirm current activity first.

Brand fit report

Content

Topics, IAB taxonomy
Fashion45%
Hobby35%
Lifestyle (sociology)20%
Formats
product showcase shorts, product review, brand video
Tone
technical, promotional
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds for most uploads, with occasional 2 to 4 minute reviews

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutIs the boot or jacket actually waterproof and warm enough for cold hunts?How does this gear compare to other hunting brands?Where can I buy it and what sizing should I choose?
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
15%women
85%men
Countries
🇺🇸 United States75%
🇨🇦 Canada8%
Other17%
LanguagesEnglish 95%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
Hillman
Categories promoted
hunting apparel, hunting footwear, hunting backpacks
Affiliate links
No

The channel is the brand's own channel; videos promote Hillman products and link to hillmanhunting.com, with no third-party sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Content covers hunting and firearms-adjacent outdoor activity, with no profanity or adult material observed in titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.6k12k0

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 558 days ago.

Welcome to Hillman Hunting Gear! At Hillman, we push the boundaries of hunting gear, clothing, and equipment, delivering solutions for maximum performance, functionality, and comfort in the wild. Our passion for hunting drives us to create innovative, high-quality gear that enhances every aspect of your experience. From advanced materials to groundbreaking technologies, we craft products that redefine durability, precision, and reliability—because we know that every detail matters in the field. Join us as we showcase our latest innovations, expert insights, and game-changing hunting gear to
HILLMAN® Innovative Hunting Gear's own profile description on YouTube

Are you HILLMAN® Innovative Hunting Gear? Claim or remove this profile.

About HILLMAN® Innovative Hunting Gear

Hillman Innovative Hunting Gear (@hillmanhuntinggear) is the YouTube channel of Hillman, a hunting apparel and footwear brand. The channel posts short product showcases and longer reviews of waterproof jackets, rain pants, insulated boots, merino layers and hunting backpacks. Most uploads run under one minute, and the channel has about 1,600 subscribers and 44 videos.

Based on channel data, the audience appears to be mostly American men in the 25 to 44 age range who hunt deer and elk in cold or wet conditions. These are estimates from the channel data, not verified demographics. Most viewers appear to be buyers researching gear rather than casual watchers.

The channel is brand-owned and does not carry third-party sponsorships. Its median video reaches about 12,000 views, so a sponsored integration would be priced at roughly $150 to $250 per video, which is below the $10 CPM benchmark for paid ads for comparable reach. The channel suits hunting and outdoor brands looking for focused, low-cost exposure.

Written from HILLMAN® Innovative Hunting Gear's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HILLMAN® Innovative Hunting Gear can edit or remove this page at any time.

Questions about HILLMAN®

How much does Hillman Innovative Hunting Gear charge for a sponsored video?

Based on its median of about 12,000 views and its Shorts-heavy format, a sponsored integration is estimated at $150 to $250 per video. The channel has no disclosed third-party sponsorships, so this is a computed estimate rather than a published rate card.

What does Hillman Innovative Hunting Gear post about on YouTube?

The channel posts product showcases and reviews of hunting apparel and footwear, including waterproof jackets, rain pants, insulated boots and merino layers. Most videos are short, under a minute, with a smaller number of longer reviews. Uploads have paused since early 2025.

How do I contact Hillman Innovative Hunting Gear for a brand deal?

The channel lists cs@hillmanhunting.com for business inquiries. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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