Starbooked

Ikumi Yoshimatsu / 吉松育美

@ikumiyoshimatsu_official · JP · JA

Ikumi Yoshimatsu (吉松育美, @ikumiyoshimatsu_official) is a Japanese creator sharing lifestyle, beauty, pageant and daily Vlog content. The channel has about 1,900 subscribers and a median of roughly 760 views per video. It uploads about five videos per quarter, mostly Shorts, with one sponsored Rakuten coupon post. Estimated rate: $150 to $250 per video.

Why brands book Ikumi

Japanese lifestyle Shorts creator with a loyal pageant and fitness following

  • Median of about 764 views per video, with a 90th percentile near 1,774 views
  • Several Shorts reached 14,822 and 50,705 views, showing occasional breakout reach
  • Engagement rate of about 0.95 percent, with a like rate of about 0.88 percent
Best forbeauty and skincare product launches in Japanfitness and wellness campaignspageant and event promotions
Watch forLow view counts and sparse uploads mean results are inconsistent and the audience is small.

Brand fit report

Content

Topics, IAB taxonomy
Lifestyle45%
Beauty20%
Fitness15%
Pets10%
Food & Drink10%
Formats
YouTube Shorts, daily vlog, event recap
Tone
upbeat, personal
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds, with occasional long-form event videos of 10 to 12 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.9%
Likes and comments per view on recent videos
Audience asks abouthow she maintains her fitness routinewhich beauty and skincare products she useshow she prepares for pageants like Miss Charm Japan
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
80%women
20%men
Countries
🇯🇵 Japan90%
Other10%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
online retail
Affiliate links
No

A February 2026 Shorts video titled '楽天で買えるよ😊クーポンこちら👇' carries the #PR tag and promotes a Rakuten coupon, though the dossier records no sponsored share.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions show pageant, fitness, pet and lifestyle content with no flagged material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.9k7645
X–––
Instagram–––

Benchmark score: 55 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 14 days ago.

皆さんこんにちは!吉松育美のオフィシャルYouTubeチャンネルへようこそ〜! ここでは色んなイクミンこと吉松育美の素顔をお届けいたします★ ⌘Instagram→@ikumiyoshimatsu https://www.instagram.com/ikumiyoshimatsu/ ⌘Facebook→https://www.facebook.com/ikumiyoshimatsuofficial/ ⌘Twitter→@ikumiyoshimatsu https://twitter.com/ikumiyoshimatsu
Ikumi Yoshimatsu / 吉松育美's own profile description on YouTube

Are you Ikumi Yoshimatsu / 吉松育美? Claim or remove this profile.

About Ikumi Yoshimatsu / 吉松育美

Ikumi Yoshimatsu (吉松育美, @ikumiyoshimatsu_official) is a Japanese creator who posts lifestyle, beauty, fitness and daily vlog content, much of it as YouTube Shorts. The channel is small, with about 1,900 subscribers and 224 videos in total. Recent uploads cover Miss Charm Japan pageant events, skincare routines, home fitness and pet life with a large dog.

Uploads are irregular, about five to six per year over the last twelve months, though the channel's median view count is around 760. The audience is estimated to be mostly Japanese women between 25 and 34 who follow pageants, fitness and beauty topics. Her one visible sponsored post promoted a Rakuten coupon. Based on the Starbooked rate rule, a sponsored Shorts-heavy integration is priced at roughly $4 to $8 per 1,000 median views, or about $150 to $250 per video. That works out to a CPM of $4 to $8, which is below typical paid-ad CPMs of $10 to $30 and can suit brands wanting low-cost awareness in Japan.

Brands in beauty, fitness or event promotion aimed at Japanese audiences should consider her. Her channel is better for budget-conscious awareness campaigns than for high-volume reach.

Written from Ikumi Yoshimatsu / 吉松育美's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ikumi Yoshimatsu / 吉松育美 can edit or remove this page at any time.

Questions about Ikumi

How much does Ikumi Yoshimatsu charge for a sponsored video?

Based on her median of about 764 views and a Shorts-heavy channel, the estimated sponsored rate is $150 to $250 per video. This is a rule-based estimate, not a quoted price, and the exact fee should be confirmed with her directly.

What does Ikumi Yoshimatsu post about on YouTube?

She posts Japanese-language lifestyle content, including Miss Charm Japan pageant events, beauty and skincare routines, home workouts, running, and vlogs about her daily life and her large dog. Most uploads are short vertical Shorts.

How do I contact Ikumi Yoshimatsu for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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