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In Moderation

Hosted by Rob Lapham, Liam Layton, Mike Pridgen

In Moderation, hosted by Rob Lapham and Liam Layton with co-host Mike Pridgen, covers health, nutrition and fitness with a moderate, sustainable approach. The show has 152 episodes released roughly weekly, with a median length of about 55 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate of about $360 to $2,000 per host-read mid-roll.

Why brands sponsor In Moderation

Engaged fitness and nutrition listeners across 152 weekly episodes

  • Apple Podcasts rating of 4.8 from 243 ratings signals an engaged, satisfied audience.
  • Weekly cadence and a median episode of about 55 minutes give regular, long-form ad inventory.
  • Two-host format with a witty, conversational style suits sponsored segments in health and nutrition.
Best fornutrition and meal productsfitness apparel and equipmentwellness and habit-building apps
Watch forThe show is explicit-flagged and covers adult health topics, so brands needing family-friendly placement should review episodes first.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness55%
Food & Drink25%
Comedy20%
Formats
co-hosted banter, educational explainer, listener-focused discussion
Tone
witty, informal
Language
English
Production
Clean, edited audio
Typical length
40 to 60 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 55%: 243 Apple ratings (band 20,000 to 80,000 for 1,000 to 5,000 ratings), 152 episodes, weekly cadence, Buzzsprout hosting, and a Podcast Index popularity of 9; the show is under two years old, which argues for the upper part of the band.
Audience asks abouthow to eat well without strict dietinghow to build consistent fitness habitshow nutrition and metabolism actually work
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
40%women
60%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

Patreon funding link 'Support this Podcast' appears in the feed, with no sponsor mentions found in the feed titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag and titles such as 'Perimenopause, Explained Without The Fluff' and 'Autism And Dating Without The Script' cover adult topics; the explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 76 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks21 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Providing health, nutrition and fitness advice in moderate amounts to help you live your best life. Rob: Co-host of the podcast "In Moderation" and fitness enthusiast. Rob has a background in exercise science and is passionate about helping others achieve their health and fitness goals. He brings a wealth of knowledge and expertise to the show, providing valuable insights on topics such as…
In Moderation's own show description from the podcast feed

Do you make In Moderation? Claim or remove this page.

About In Moderation

In Moderation is a health, nutrition and fitness podcast hosted by Rob Lapham and Liam Layton, with Mike Pridgen listed as a co-host in the feed. The show explains practical ideas about calories, metabolism, emotional eating and sustainable habits, mixing education with a witty, informal style. Rob Lapham's bio on the feed describes a background in exercise science, and Liam Layton's describes a background in nutrition, according to the show description.

The show has 152 episodes released roughly weekly, with a median episode length of about 55 minutes. Apple Podcasts shows a 4.8 average rating from 243 ratings. Listener numbers are not published; estimated downloads are 20,000 to 80,000 per episode (estimated), based on the rating count, episode history and hosting platform.

No sponsors were seen in the feed, and the show links to a Patreon page for support. A host-read mid-roll at estimated audience levels would be about $360 to $2,000 per episode, suited to nutrition, fitness and wellness brands seeking an engaged US-centred audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. In Moderation can edit or remove this page at any time.

Questions about In Moderation

How much does In Moderation charge for a podcast sponsorship?

Estimated pricing is about $360 to $2,000 per host-read mid-roll, based on an estimated 20,000 to 80,000 downloads per episode. Exact rates are set by the show and are not published.

What is In Moderation about?

In Moderation is a health, nutrition and fitness podcast hosted by Rob Lapham and Liam Layton. It covers calories, metabolism, emotional eating and sustainable habits in a witty, conversational format.

How do I contact In Moderation about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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