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大岩俊之のビジネス大学

@kadenbook · JP · JA

大岩俊之 (@kadenbook), a Japanese behavioral economics speaker and author, runs a Japanese-language YouTube channel with about 3,130 subscribers and 385 median views per video. He uploads roughly 13 videos a quarter. Brand rate range: $150 to $250 per video, since Shorts share and sponsorships are limited.

Why brands book 大岩俊之のビジネス大学

Japanese behavioral economics educator with a 16-book author background

  • Median 385 views per video; 90th percentile 5,413 views
  • 13 uploads in the last 90 days, a steady weekly pace
  • Strong fit for sales, training and HR-tech brands targeting Japanese professionals
Best forB2B training and sales toolscareer and book launches
Watch forMedian views are low for the subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Business45%
Careers25%
Health15%
Books and Literature15%
Formats
talking-head explainer, short-form clips, commentary on news
Tone
analytical, instructive
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 12 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow behavioral economics applies to saleshow to choose a career as a highly sensitive personwhy people make irrational decisions
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
45%women
55%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
books, audio equipment
Affiliate links
Yes

Video descriptions link Amazon affiliate products, including a Nuroum OpenEar Pro 2 review that carries an affiliate tracking link.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover behavioral economics, careers and corporate governance (for example 'ニデック会計不正・品質不正を行動経済学で読み解く') with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k38513
X–––

Benchmark score: 29 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers15 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 1 days ago.

行動経済学を「ビジネスの現場で使える形」でお伝えする講師・著者の大岩俊之です。 「人はなぜ、合理的に動かないのか」 営業、マネジメント、マーケティング、伝え方。仕事の悩みの多くは、この問いにつながっています。 このチャンネルでは、行動経済学の理論を、明日の仕事に生かせる形で解説しています。 ■プロフィール ・行動経済学の講演・研修講師(講師歴16年) ・ビジネス書16冊の著者 ・名古屋学院大学大学院 経済経営研究科 博士後期課程在籍(二重過程理論・ブランド論を研究) ・大学非常勤講師 ・理系出身、元ITエンジニア、元法人営業マン(法人営業経験16年) ■講演テーマ(例) ・人はなぜ合理的に動かないのか ― 行動経済学入門 ・人を動かすナッジ ― 職場とお客様の行動を変える ・売れる理由は心理にある ― 行動経済学とマーケティング ※60分・90分、会場・オンラインいずれも対応いたします。 ■講演・研修のご依頼 大岩俊之オフィシャルサイトのお問い合わせフォームからご連絡ください。 https://ooiwatoshiyuki.com/ ■主な著書 『とにかく伝わる伝え方図鑑』(ぱる出版) 『営業トーク大全100』(自由国民社) 『売れる言いかえ大全』(フォレスト出版) 『部下を動かす! 超一流の伝え方・三流の伝え方』(さくら舎) ほか合計16冊 ■X https://tw
大岩俊之のビジネス大学's own profile description on YouTube

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About 大岩俊之のビジネス大学

大岩俊之 (@kadenbook) publishes Japanese-language videos on behavioral economics applied to sales, management and careers. The channel has about 3,130 subscribers and a median of 385 views per video, with roughly 13 uploads per quarter and most videos running 8 to 12 minutes.

According to the creator's website, Ōiwa is a lecturer and author who has written 16 business books and is a doctoral student researching dual-process theory and brand strategy. Estimated viewers are Japanese working professionals in sales, management and HR, most of them in their late 20s to 40s, but this is an estimate.

The channel has no disclosed sponsorships and uses Amazon affiliate links. Brand work is priced at $150 to $250 per video, which is well above a $10 CPM ad benchmark, so the channel suits brands that value targeted professional readers over raw reach.

Written from 大岩俊之のビジネス大学's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 大岩俊之のビジネス大学 can edit or remove this page at any time.

Questions about 大岩俊之のビジネス大学

How much does 大岩俊之 charge for a sponsored video?

Based on a median of 385 views, a sponsored video is priced at $150 to $250, the minimum tier for long-form channels. That is a higher effective CPM than typical $10 to $30 paid ads, so it fits targeted professional audiences rather than mass reach.

What does 大岩俊之 post about on YouTube?

The channel covers behavioral economics applied to business: sales psychology, management, career choice for highly sensitive people and commentary on corporate news. Videos are in Japanese, mostly 8 to 12 minutes, presented on camera by the creator.

How do I contact 大岩俊之 for a brand deal?

Contact details unlock on Starbooked for $0.80. The creator's official website also has a contact form for lectures and collaborations. Boosted creators can be booked through Starbooked directly.

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