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Mais UNITAU (@maisunitau) is a Brazilian university production channel run by Universidade de Taubaté in Taubaté, Brazil. It posts daily radio-style news, sports and interview programs, plus institutional clips. About 18,100 subscribers and roughly 86 median views per video, with near-daily uploads. Sponsored integrations are rated at $20 to $35 per 1,000 median views, about $2 to $3 per video at this scale, rounded to a $150 minimum.

Why brands book MAIS

Reach Taubaté university audiences through daily Portuguese-language public media

  • About 18,100 subscribers and 2.06 million lifetime views on the channel
  • Median of 86 views per video, with about 50 uploads in the last 90 days
  • No sponsorships seen in the last 50 videos, so the channel is a clean slate
Best forlocal awareness campaignseducation and course promotion
Watch forPer-video view counts are low, so reach is modest despite the large subscriber base.

Brand fit report

Content

Topics, IAB taxonomy
News45%
Education30%
Sports15%
Health10%
Formats
daily radio program recordings, interview segments, event coverage clips, short institutional announcements
Tone
informative, institutional
Language
Portuguese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 2 minutes for clips, around 50 minutes for full radio programs

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement3.4%
Likes and comments per view on recent videos
Audience asks aboutuniversity events and enrollmentlocal news and public policy changessports and fitness information
Age
35%18-24
30%25-34
20%35-44
15%45+
Gender
55%women
45%men
Countries
🇧🇷 Brazil95%
LanguagesPortuguese 96%English 4%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is institutional news, education and sports programming with no flagged material in recent titles, e.g. 'Operação Padroeira 2026'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube18k8650

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 1 days ago.

A TV UNITAU agora é Mais UNITAU audiovisual, que é uma produtora universitária ligada à Universidade de Taubaté. Nossa história começou em 2007. Desde então, produzimos diversos conteúdos para o público que se liga em educação, cultura, cidadania e vida universitária. A TV Unitau ainda atua como produtora de trabalhos acadêmicos, produz conteúdo institucional para divulgação da Universidade de Taubaté e serve como laboratório para os alunos dos cursos de Comunicação Social. Para ficar por dentro dos nossos vídeos inéditos e das transmissões ao vivo, inscreva-se no nosso canal! Facebook
MAIS UNITAU's own profile description on YouTube

Are you MAIS UNITAU? Claim or remove this profile.

About MAIS UNITAU

Mais UNITAU is the audiovisual production channel of Universidade de Taubaté, a university in Taubaté, Brazil. It grew out of TV UNITAU, which began in 2007, and publishes daily radio program recordings, news segments, interviews and event coverage. Content is in Portuguese and focuses on education, culture, citizenship and university life.

The channel has about 18,100 subscribers and posts close to every weekday, with a median of roughly 86 views per video. Its audience is likely local to the Vale do Paraíba region and skews toward university students, staff and residents of Taubaté, though these figures are estimates. No sponsored content was found in recent uploads.

Brands seeking local awareness in Brazil can consider a sponsored segment at $20 to $35 per 1,000 median views, which works out to a few dollars per video at current view levels. That is well below typical paid-ad CPMs of $10 to $30, so the value depends on whether the local audience matches the campaign goal.

Written from MAIS UNITAU's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MAIS UNITAU can edit or remove this page at any time.

Questions about MAIS

How much does Mais UNITAU charge for a sponsored video?

Mais UNITAU's rate is $20 to $35 per 1,000 median views, which comes to a minimum of $150 per video at its current view levels. The channel's median is 86 views per video, so the rounded integration price stays at the floor. Contact details unlock on Starbooked for $0.80.

What does Mais UNITAU post about on YouTube?

Mais UNITAU posts Portuguese-language radio program recordings, including daily sports and news shows, plus interviews with university staff and experts. It also shares event coverage, such as health operations and literary fairs, and institutional clips about Universidade de Taubaté. Most uploads run under two minutes or are full program recordings.

How do I contact Mais UNITAU for a brand deal?

The channel lists tv@unitau.br as its contact email on the channel page. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked. Discuss format and timing before sending a proposal, since the channel is institutional.

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