Masters Joke (@mastersjoke) is a UK-based YouTube channel run by a collector who unboxes and reviews Star Wars, Doctor Who, Masters of the Universe and Hot Wheels figures and vehicles. With about 3,200 subscribers and a median of roughly 250 views per video, it posts around 50 uploads a quarter, mostly short clips. Sponsored integration rates run about $150 to $250 per video; a CPM of $20 to $35 per 1,000 views is quoted for long-form content, while paid ads typically sit at $10 to $30.
Engaged UK collector audience for toy and nostalgia brands
- Median of about 248 views per video across the last 30 uploads
- Roughly 50 uploads in the last 90 days keeps brands visible
- Engagement rate of 4.86 percent, with a 1.2 percent comment rate
Brand fit report
Content
- Formats
- unboxing, product review, shorts, haul
- Tone
- enthusiastic, nostalgic
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 60 seconds for shorts, 13 to 30 minutes for reviews
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Toy and collecting content with no flagged themes; titles such as 'END OF LINE' and 'Restoration' are benign.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 40 / 100
Public rule, same for everyone. How it works.
Recent videos
▶DOCTOR WHO B&M The Eleventh Doctor And Amy Pond Collector Fi · 99 views
▶RESTORATION OF THE DALEKS #short #dalek #daleks #doctorwho # · 147 views
▶Richter's Burger Company #shorts #universalstudios #universa · 58 viewsLast three uploads, latest today.
Welcome to MASTERS JOKE where I open Star Wars action figures like it was Christmas 1985. Definitely let your eyes be your guide. https://www.instagram.com/mastersjoke75?igsh=MWxwbDJoajIwcHhpMA%3D%3D&utm_source=qr buymeacoffee.com/mastersjoke
About Masters Joke
Masters Joke is a UK collector's channel built around opening, reviewing and restoring Star Wars, Doctor Who, Masters of the Universe and Hot Wheels items. The channel posts frequently, about 50 uploads over the last 90 days, with a mix of short clips and longer reviews of 13 to 30 minutes. Most of the videos are made in a low-production, personal style.
The audience appears to be mainly adult UK collectors, likely in their mid-30s and older, who follow vintage toys and current Star Wars and Doctor Who releases. These are estimates drawn from channel topics and titles, not verified analytics.
Brands in toys, collectibles and nostalgia can book a sponsored video for about $150 to $250. That works out to roughly $20 to $35 CPM on median views, compared with the $10 to $30 CPM typical for paid ads, so the value depends on whether the niche audience matches the product.
Written from Masters Joke's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Masters Joke can edit or remove this page at any time.
Questions about Masters
How much does Masters Joke charge for a sponsored video?
Masters Joke's sponsored integrations are estimated at $150 to $250 per video, based on a median of roughly 250 views per upload. Rates are a starting estimate and should be confirmed directly with the creator before planning a campaign.
What does Masters Joke post about on YouTube?
Masters Joke posts unboxings, reviews and restoration videos of Star Wars, Doctor Who, Masters of the Universe and Hot Wheels figures and vehicles. Many uploads are short clips, and longer reviews run about 13 to 30 minutes.
How do I contact Masters Joke for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability before reaching out.
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