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Missing, produced by Crawlspace Media, is a true crime podcast covering missing persons, homicides and unsolved cases, often sourced from the case files of Private Investigations For the Missing. It has 749 episodes, released about every three days, with a median length of roughly 51 minutes. Estimated downloads are 20,000 to 50,000 per episode (estimated), with a rate of $360 to $1,250 per episode for a host-read mid-roll.

Why brands sponsor Missing

Long-running true crime show with a loyal audience of unsolved-case followers

  • 749 episodes since 2015, with a new release about every three days.
  • Apple Podcasts rating of 3.7 from 3,176 ratings, with a strong five-star share.
  • Guests include investigators and law enforcement, supporting a credible, research-driven audience.
Best forsubscription appsinvestigative toolsbrand awareness among adult true crime listeners
Watch forViolent subject matter may not suit lifestyle or family brands; the rating split is polarized.

Brand fit report

Content

Topics, IAB taxonomy
True Crime85%
News10%
Society & Culture5%
Formats
interview, narrative, case retrospective, guest-led discussion
Tone
serious, investigative
Language
English
Production
Studio production
Typical length
40 to 60 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–50k
Estimated, confidence 60%: 3,176 Apple Podcasts ratings (band of 1,000 to 5,000 ratings, 20,000 to 80,000 downloads), 749 episodes over ten years, weekly-plus cadence, high production, Podcast Index popularity 9, and no sponsor mentions, adjusted to the lower half of the band.
Audience asks aboutWhat happened in an unsolved disappearance or homicide?What updates exist on a recent case?Which guests or investigators are working a specific case?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
55%women
45%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the funding links list is empty.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencehigh
Politicslow

Titles cite homicides, murders and serial killers, such as "715 // The Murder of Chelsea Cooper" and "713 // Philly House of Horrors".

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 3 days.

Missing is a true crime podcast that tells stories of missing people, homicides, and injustices. Starting in 2015 with the disappearance of Maura Murray, Missing has covered the vanishings of Brianna Maitland, Brandon Lawson, Phoenix Coldon, Trenny Gibson, Daniel Robinson, Nancy Guthrie, Emanuela Orlandi, Erica Franolich, Cieha Taylor, Jason Jolkowski, Springfield 3, Tabitha Queen, Raymond Green,…
Missing's own show description from the podcast feed

Do you make Missing? Claim or remove this page.

About Missing

Missing is a true crime podcast produced by Crawlspace Media that covers missing persons, homicides, unsolved cases and cold case updates. The feed describes stories sourced in part from the case files of the non-profit Private Investigations For the Missing, and the show has featured guests including Nancy Grace and David and Kristen Mittelman of Othram Labs. The website describes Crawlspace Media as a podcast and documentary media company.

The show has 749 episodes in its feed, released roughly every three days, with a median episode length of about 51 minutes. Apple Podcasts lists 3,176 ratings with an average of 3.7 out of 5. Listener figures are not published; based on the rating count, the show likely reaches an estimated 20,000 to 50,000 downloads per episode.

No sponsors are named in the feed or the website. Based on the estimated audience, a host-read mid-roll would be priced at roughly $360 to $1,250 per episode. Adult-focused brands in streaming, investigative software or consumer security may find the audience a fit, while family or lifestyle brands should look elsewhere.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Missing can edit or remove this page at any time.

Questions about Missing

How much does Missing charge for a podcast sponsorship?

Based on an estimated 20,000 to 50,000 downloads per episode, a host-read mid-roll would cost about $360 to $1,250 per episode. Rates are estimates, not a published price list from the show.

What is Missing about?

Missing is a true crime podcast that covers missing persons, homicides, cold cases and unsolved mysteries, often drawing on case files and guests such as investigators and journalists.

How do I contact Missing about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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