Starbooked

NAOKI channel

@naokichannel5125 · JP · JA

NAOKI (@naokichannel5125) is a Japan-based professional plastic model builder and designer who makes long-form Gunpla and scale-kit build, tool and how-to videos. The channel has about 9,250 subscribers and roughly 15,500 median views per video, with a few uploads posted since 2020. Sponsored integrations are estimated at $300 to $550 per video.

Why brands book NAOKI

Japanese Gunpla builder with clean, tutorial-led videos for hobby brands

  • Median of about 15,500 views per video across 10 recent uploads
  • Engagement rate of 2.8 percent with a 2.8 percent like rate
  • Estimated rate of $300 to $550 per video, about $20 to $35 CPM, versus $10 to $30 for paid ads
Best forhobby tool and paint launchesmodel kit and accessory promotion
Watch forNo upload in the last 365 days, so posting consistency is a real risk.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests85%
Home & Garden15%
Formats
build tutorial, product showcase, desk tour, kit review
Tone
instructional, enthusiastic
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
4 to 10 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 10 comments
Engagement2.8%
Likes and comments per view on recent videos
Audience asks aboutwhich tools to use for panel lining and engravinghow to photograph built kitshow to customize Gundam kits
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
20%women
80%men
Countries
🇯🇵 Japan60%
🇺🇸 United States12%
Philippines6%
LanguagesJapanese 70%English 30%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
hobby magazines and kits (promoted in descriptions, not paid sponsorships)
Affiliate links
No

Recent descriptions link to a Gundam Hobby Life 017 magazine feature and product pages for kits, but no sponsorship disclosures found in the last 10 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is about building plastic model kits with no flagged themes in the recent video titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.3k15k0
X–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 1877 days ago.

HELLO FRIENDS! My name is NAOKI. I am a professional modeler, designer, and lover of plastic model!! I will share DIY tips and how-to for building models. Create the new world in your hand!! こんにちは、NAOKIです。 私は普段はプロモデラー、デザイナーとして活動しています。 みなさんの役に少しでも立つような情報をお届けしていければと思います。 どうぞよろしくお願いいたします。 -------- Thank you so much for watching! please subscribe. https://www.youtube.com/channel/UCu76BRefWewoV8j_qUv7HiQ Twitter: https://twitter.com/n_a_o_k_i_ Facebook https://www.facebook.com/NAOKI.NAZCA/
NAOKI channel's own profile description on YouTube

Are you NAOKI channel? Claim or remove this profile.

About NAOKI channel

NAOKI is a Japan-based professional plastic model builder and designer who posts Gunpla and scale-kit tutorials, tool tips and desk tours on YouTube under the handle @naokichannel5125. Videos are mostly 4 to 10 minutes long, filmed on camera with instructional narration in Japanese and some English subtitles or English-language uploads. The channel has about 9,250 subscribers and a median of roughly 15,500 views per video. Audience estimates suggest mostly adult hobbyists in Japan, with a male-leaning mix. Brand deals are estimated at $300 to $550 per video, roughly $20 to $35 CPM, which is above typical paid-ad CPM of $10 to $30. Brands in the hobby tools and model kit space who want engaged, niche viewers should consider booking. The channel has not posted in over a year, so timing and audience reach should be confirmed before booking.

Written from NAOKI channel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. NAOKI channel can edit or remove this page at any time.

Questions about NAOKI

How much does NAOKI charge for a sponsored video?

Based on a median of about 15,500 views per long-form video, NAOKI's estimated rate is $300 to $550 per video, at $20 to $35 per 1,000 median views. Rates are estimates from public channel data, and final pricing should be confirmed with the creator directly.

What does NAOKI post about on YouTube?

NAOKI posts Gunpla and plastic model building content, including build tutorials, tool tips, kit reviews and desk tours. Most videos are in Japanese, with some English-language uploads. The channel focuses on hobby modeling rather than general lifestyle topics.

How do I contact NAOKI for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options.

Similar creators

YouTube and other creators in gunpla, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
gunplamodel kits23k8.3k$170–29077
Gundam Explained@gundamexplained · US
gundamanime lore75k602$150–25046
THE GUNDAM BASE TOKYO@thegundambase · JP
gunplagundam93k7.3k$150–25045
うずら小屋@kizikauzura · JP
plastic modelspet birds1.4k160$150–25045
TOYラジ@toyradi · JP
plastic modelsgunpla42k3k$150–25017
Gundam .my@gundammyshop · MY
gunplamodel kits37k455$150–25010