Starbooked

Real Personal Finance

Hosted by Scott Frank, Nick Covyeau

Real Personal Finance, hosted by Scott Frank and Nick Covyeau, answers listener money questions with CERTIFIED FINANCIAL PLANNER professionals. The show has 255 episodes, released about every 14 days, with a median length near 23 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a typical rate of $90 to $625 per episode. Its distinctive detail is its focus on tax planning and concentrated stock risk.

Why brands sponsor Real Personal Finance

Engaged finance listeners asking practical planning questions every two weeks

  • 394 Apple ratings averaging 4.9 stars indicate a loyal, satisfied audience.
  • A back catalogue of 255 episodes gives sponsor messages long evergreen shelf life.
  • Topics like tax planning, retirement and budgeting suit financial services and budgeting tools.
Best forfinancial servicesbudgeting or savings appstax and retirement tools
Watch forDownload figures are estimated from ratings, and the show has no sponsorship history.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Investing25%
Careers15%
Formats
interview, co-hosted banter, Q&A
Tone
practical, measured
Language
English
Production
Clean, edited audio
Typical length
18 to 28 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: Apple Podcasts shows 394 ratings with a 4.9 average, a 255-episode back catalogue, weekly-updated feed on Buzzsprout, and no named sponsors, placing it in the 200 to 1,000 ratings band.
Audience asks aboutHow can I reduce my tax bill legally?When should I retire and how much do I need?How should I manage concentrated stock or deferred compensation?
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
40%women
60%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover taxes, retirement and budgeting, with a passing political reference in 'Everything You Need to Know About Trump Accounts' and no flags in the feed.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 32 days ago, a new one about every 14 days.

Your REAL personal finance questions answered by CERTIFIED FINANCIAL PLANNER™ professionals, Scott Frank and Nick Covyeau. With all of the misinformation and jargon in the financial industry, it's no wonder most people are confused about how to best manage their money. Scott and Nick are here to give clear answers to the important questions they hear most often. If you're ready to use your…
Real Personal Finance's own show description from the podcast feed

Do you make Real Personal Finance? Claim or remove this page.

About Real Personal Finance

Real Personal Finance is a podcast hosted by Scott Frank and Nick Covyeau, both CERTIFIED FINANCIAL PLANNER professionals, according to the show's feed description. The show answers listener questions about money, taxes, investing and retirement, aiming to cut through financial jargon. Episodes are typically 18 to 28 minutes long and released about every 14 days across 255 episodes since 2019.

Apple Podcasts lists 394 ratings with a 4.9 average, and the show's own feed indicates regular updates. Listener figures are not published, so the estimate of 5,000 to 25,000 downloads per episode is based on the ratings count and show age, not on measured data. The feed shows no sponsors, so the rate range of $90 to $625 per episode is an estimate, not a current price.

The show suits financial services firms, budgeting tools and tax or retirement products that want to reach a US audience of planners and self-directed investors. Interested brands should confirm terms directly with the show.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Real Personal Finance can edit or remove this page at any time.

Questions about Real Personal Finance

How much does Real Personal Finance charge for a podcast sponsorship?

Starbooked estimates $90 to $625 per episode for a host-read mid-roll, based on estimated downloads of 5,000 to 25,000 per episode. The show has no published rate card, so confirm pricing directly with the show.

What is Real Personal Finance about?

The show answers listener questions about personal finance, taxes, investing and retirement, with hosts Scott Frank and Nick Covyeau, both CERTIFIED FINANCIAL PLANNER professionals. New episodes arrive about every two weeks.

How do I contact Real Personal Finance about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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