Starbooked

RunningLane

@runninglane · US · EN

RunningLane (@runninglane) is a US running media and events channel that covers high school and college track, cross country and road racing, plus a podcast with athletes and coaches. The channel has about 28,700 subscribers and a median video view count of 295, with roughly 47 uploads per year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book RunningLane

Reach US high school and college running families through a dedicated track and cross country channel

  • About 28,700 subscribers and 18.9 million lifetime views on the channel
  • Uploads roughly 47 videos a year, including live meet streams that draw thousands of views
  • Podcast episodes with collegiate and elite athletes give brands a conversational format
Best forrunning gear and footwearnutrition and recovery productsevent and race registration
Watch forMedian views are low at 295, so per-video reach depends heavily on live meet streams and the podcast.

Brand fit report

Content

Topics, IAB taxonomy
Sport70%
Lifestyle30%
Formats
live event streams, podcast interviews, race highlight clips, short athlete profiles
Tone
informative, energetic
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 12 minutes for podcast episodes, 1 to 3 minutes for profiles and clips, multi-hour for live meets

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks abouthow to improve race timeswhich athletes are competing in upcoming meetshow to choose running gear and shoes
Age
40%18-24
25%25-34
15%35-44
20%45+
Gender
45%women
55%men
Countries
🇺🇸 United States90%
Other10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers high school and college athletics with no flagged themes in recent titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube29k29516
Instagram–––

Benchmark score: 23 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days16 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest today.

RunningLane - Home of RunningLane Cross Country National Championship, the RunningLane Track Championships. We are passionate about all things running! Thank you for stopping by if you have any questions, comments, or suggestions feel free to email us at info@runninglane.com Running Coaching and Events found here: https://runninglane.com/ Follow Instagram here: https://www.instagram.com/runninglane/tagged/ Follow on Facebook here: https://www.facebook.com/runninglane1
RunningLane's own profile description on YouTube

Are you RunningLane? Claim or remove this profile.

About RunningLane

RunningLane is a US running channel that posts live streams from high school and college track and cross country meets, short athlete features, and The RunningLane Podcast with collegiate and professional runners. The channel runs about 47 uploads a year, and its library includes long-form race coverage and interviews. The channel's website describes the organization as running coaching, race timing and events, and a retail store.

The audience appears to be US-based runners, parents of high school athletes, coaches and fans of track and cross country. These viewer profiles are estimates based on channel topics rather than measured analytics. Median views are about 295, while the average is higher because a few live meet streams perform much better.

Estimated sponsored integration rates are $150 to $250 per video, which is well below typical paid ad rates. Brands seeking to reach the running community through a native read on a race stream or podcast episode should consider this channel, along with its niche audience.

Written from RunningLane's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RunningLane can edit or remove this page at any time.

Questions about RunningLane

How much does RunningLane charge for a sponsored video?

Based on a median of 295 views on long-form videos, the estimated sponsored integration rate is $150 to $250 per video, roughly $20 to $35 per 1,000 median views. Shorts are priced separately and are not included here. Contact details unlock on Starbooked for $0.80.

What does RunningLane post about on YouTube?

RunningLane posts live stream coverage of high school and college track and cross country meets, athlete profile clips, and episodes of The RunningLane Podcast with runners and coaches. Its website also covers running coaching, race timing, events and a retail store. Most uploads are US-focused.

How do I contact RunningLane for a brand deal?

The channel's listed contact email is available on the Starbooked profile after you unlock contact details for $0.80. Boosted creators can be booked directly through Starbooked, so you can send a brief and agree on terms in one place.

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