【公式】さくらほりきり
Sakurahorikiri (@sakurahorikiri), a Japanese craft-kit company based in Japan, runs a channel of about 3,800 subscribers and 126 videos with roughly 1,900 median views per video. It uploads rarely, with none in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video, as the channel is brand-owned and has no third-party sponsors.
Japanese craft-kit tutorials with a family-friendly, hands-on audience
- About 3,800 subscribers and roughly 1,900 median views per video
- Top video reached 36,150 views, showing reach beyond the core base
- Tutorials are clean and instructional, with no sponsorship history
Brand fit report
Content
- Formats
- step-by-step tutorials, product kit previews, short-form tutorial clips
- Tone
- calm, instructive
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds to 12 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- craft kits, handmade supplies
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos. The channel promotes the company's own kits and shop links.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is craft tutorials and kit previews with no concerning material; a 2024 video references Noto earthquake relief via a kit donation.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
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さくらほりきり公式YouTubeチャンネルでは、 キットの紹介動画のほか、簡単な作り方やコツなどをご紹介していきます。 一緒に手作りを楽しみましょう🌸 【さくらほりきりの特徴 】 必要な部材は全てセット済みです。 １つ１つの工程を丁寧に説明した説明書付きで、 手芸や工作が苦手な方でもチャレンジいただけるキットとなっております。 【さくらほりきりとは 🌸】 「さくらほりきり」は1977年に創業した「手作りキット専門店」です。 社内デザイナー元、ひとつひとつ他にはないのデザインを"かんたん"にかつ"楽しく"手作りいただけるキットを目指し、制作、販売しております。 1人でも多くの方に、「つくる喜び」を感じていただきたい。 そんな経営理念の元、こだわりの手作りキットを販売しております。 ▼「さくらほりきり」公式サイトはこちら！ WEBサイト https://www.sakurahorikiri.co.jp/ さくらのつぼみミニショップ https://sakura-tsubomi.com/ Twitter https://twitter.com/sakurahorikiri Instagram https://www.instagram.com/sakurahorikiri/
About 【公式】さくらほりきり
Sakurahorikiri is the official YouTube channel of Sakurahorikiri, a Japanese company founded in 1977 that sells original handmade craft kits. The channel posts short and medium tutorials showing how to assemble its kits, including fabric patchwork, shell stickers, oshie picture panels and washi paper projects. Its archive has 126 videos and about 994,000 total views.
The audience is almost entirely Japanese-speaking, skewing toward adults aged 35 and older and women, according to estimates. Viewers are likely hobbyists and people looking for accessible crafts, including older adults in day-service settings. Sakurahorikiri's own website also describes these kits for that market.
Brand work is limited to the company's own products, so there are no third-party sponsorships on record. Based on a median of about 1,900 views, a sponsored video would be priced at $150 to $250, which is roughly $80 to $130 CPM and above the $10 typical paid-ad CPM. Brands should book this channel only for kit-related campaigns.
Written from 【公式】さくらほりきり's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 【公式】さくらほりきり can edit or remove this page at any time.
Questions about 【公式】さくらほりきり
How much does Sakurahorikiri charge for a sponsored video?
Based on its median of about 1,900 views, a sponsored video would be estimated at $150 to $250, the minimum rate tier. The channel has no third-party sponsorship history, so this is an estimate. Confirm rates directly before booking.
What does Sakurahorikiri post about on YouTube?
Sakurahorikiri posts tutorials for its own handmade craft kits, covering fabric patchwork, shell stickers, oshie picture panels, washi paper art and terrariums. Videos range from under a minute to about twelve minutes and are presented in Japanese.
How do I contact Sakurahorikiri for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked. The company's official website also lists an inquiry form.
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