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Seguros SURA

@segurosura · CO · ES

Seguros SURA (@segurosura), an insurance brand based in Colombia, publishes Spanish-language YouTube content on health, mobility, travel and home insurance. The channel has about 66,100 subscribers, 702 videos and a median of 657 views per video. It uploads roughly 50 videos a year, with a sponsored integration rate of $150 to $250 per video.

Why brands book Seguros

Corporate insurance channel reaching Colombian and Latin American viewers with short product explainers

  • Median of 657 views per video, with 50 uploads in the past year
  • Mid-size channel of about 66,100 subscribers across 702 videos
  • Short-form focus: 52% of videos are Shorts, median length 59 seconds
Best forinsurance and financial services campaignshealth and wellbeing product launches
Watch forChannel is run by an insurer that promotes its own products, so competitor brands are unlikely to be accepted.

Brand fit report

Content

Topics, IAB taxonomy
Insurance45%
Health25%
Personal Finance15%
Lifestyle15%
Formats
short vertical explainers, product walkthroughs, corporate testimonials
Tone
informative, reassuring
Language
Spanish
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 50 comments
Engagement1.1%
Likes and comments per view on recent videos
Audience asks abouthow to get a Seguro de Moto Digital quotehow to recover a Sucursal Virtual passwordwhat a health or travel policy covers
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
50%women
50%men
Countries
🇨🇴 Colombia60%
🇲🇽 Mexico15%
Panama10%
Other Latin America15%
LanguagesSpanish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
insurance, health insurance, motorcycle insurance, travel insurance, rental insurance
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own SURA insurance products, such as 'Tu Póliza de Salud te da más de lo que te imaginas'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers insurance products, account setup and emotional wellbeing after an earthquake, with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube66k65732
Instagram–––

Benchmark score: 44 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform13 / 20

Recent videos

Last three uploads, latest 3 days ago.

¡Te damos la bienvenida a nuestro canal! En Seguros SURA, llevamos más de 80 años redefiniendo la experiencia aseguradora para los latinoamericanos. Somos más que seguros; somos el puente entre el mundo que conocemos y el que está por llegar. Entendemos que vivimos en un presente lleno de desafíos, pero también de oportunidades para disfrutar la vida al máximo. Vemos el futuro como una oportunidad para vivir plenamente hoy. 🖥 Visita nuestra WEB: https://segurossura.com/ Síguenos en nuestras REDES: 💙 FACEBOOK: https://www.facebook.com/SegurosSURALatam ❤️ INSTAGRAM: https://www.instagram.com
Seguros SURA 's own profile description on YouTube

Are you Seguros SURA ? Claim or remove this profile.

About Seguros SURA

Seguros SURA is the YouTube channel of the Colombian insurer Suramericana, part of the SURA group in Latin America. The channel publishes Spanish-language videos on health, mobility, travel and home insurance, mostly short-form, with a median of 657 views per video and about 50 uploads in the last year. Recent content includes product walkthroughs, account setup tutorials and wellbeing messages.

Estimated viewers are mostly adults in Colombia, Mexico and Panama, roughly split between men and women, and likely people shopping for personal insurance or managing an existing policy. Audience figures are estimates based on channel data rather than verified analytics. The channel promotes its own products and shows no sponsored integrations in its last 50 videos.

The channel suits insurers, financial services and health brands that want a Latin American audience for product education. At a rate of $150 to $250 per video, sponsored integrations cost roughly $20 to $35 per 1,000 median views, comparable to paid ads at a $10 to $30 CPM.

Written from Seguros SURA 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Seguros SURA can edit or remove this page at any time.

Questions about Seguros

How much does Seguros SURA charge for a sponsored video?

Seguros SURA's rate is estimated at $150 to $250 per sponsored video, based on the channel's median of 657 views and its mostly Shorts format. That works out to roughly $20 to $35 per 1,000 median views, which is a CPM comparable to paid ads at $10 to $30.

What does Seguros SURA post about on YouTube?

Seguros SURA posts Spanish-language videos about its insurance products, including health, motorcycle, travel and rental policies. It also publishes account setup tutorials and short wellbeing messages. Most videos run under a minute.

How do I contact Seguros SURA for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the channel's own website is listed on its profile for corporate inquiries.

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