Sensodyne ANZ (@sensodyneanz) is the Australian and New Zealand YouTube channel of the Sensodyne toothpaste brand, based in Australia and posting English-language ads and campaign spots. It has about 5,360 subscribers, 39 videos and a median of roughly 489,000 views, with almost all uploads under 20 seconds. Brand-level rates run $4 to $8 per 1,000 median views, or about $2,000 to $4,000 per video.
Brand-owned Sensodyne channel with 112 million lifetime views in Australia and New Zealand
- Median video views of about 489,000 across the last 30 uploads
- Peak spot reached 41 million views, showing large reach on paid campaigns
- 19 uploads in the past 365 days keeps the channel active
Brand fit report
Content
- Formats
- short vertical ad spots, short horizontal ad spots, campaign cutdowns
- Tone
- clinical, reassuring
- Language
- English
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- under 20 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- oral care, toothpaste
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel is brand-owned advertising, not third-party sponsorship.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'Sensodyne Faces Expert Rachel Ice Lolly AWA' are health-product advertising with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 5.4k | 489k | 6 |
Benchmark score: 57 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Sensodyne r Expert Repair AWA Social OLV 16x9 6s AUS · 931 views
▶Sensodyne Expert Repair CON Social OLV 16x9 15s en AUS · 41.3M views
▶Sensodyne Expert Repair CON Social OLV 16x9 6s en AUS · 17.4M viewsLast three uploads, latest 81 days ago.
Sensodyne offers a range of specifically formulated toothpastes for the treatment of sensitive teeth. For advice regarding your personal health, consult your healthcare professional. For product enquiries or to report your experience with our product, please contact us: Australia Email - mystory.au@haleon.com Phone Number - 1800 028 533. New Zealand Email - mystory.nz@haleon.com Phone Number - 0800 540 144 All information collected is done so in accordance with the Haleon Australia Privacy Policy. Trademarks are owned by or licensed to the Haleon Group of Companies. © 2024 Haleon. All
About Sensodyne ANZ
Sensodyne ANZ is the regional YouTube channel of the Sensodyne toothpaste brand, serving Australia and New Zealand with English-language advertising. The channel posts short ad spots, mostly 6 to 15 seconds, in vertical and horizontal formats, with about 19 uploads in the past year. Its 39 videos have accumulated about 112 million views, and a typical upload reaches around 489,000 views.
Viewers are most likely adults in Australia and New Zealand who buy toothpaste or are managing tooth sensitivity. These are estimates based on the channel's market and content, not measured audience data. The channel shows no third-party sponsorships, since it is the brand's own advertising.
Because this is a brand-owned channel rather than a creator, it is not a typical micro creator booking. Brands looking at sponsored placements can use a rate of $4 to $8 per 1,000 median views, which for this channel means roughly $2,000 to $4,000 per video. Paid ads usually run at $10 to $30 CPM, so that rate sits alongside a similar range.
Written from Sensodyne ANZ's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sensodyne ANZ can edit or remove this page at any time.
Questions about Sensodyne
How much does Sensodyne ANZ charge for a sponsored video?
Sensodyne ANZ is a brand-owned channel and does not publish creator rates. Using Starbooked's shorts rule of $4 to $8 per 1,000 median views, a placement would be roughly $2,000 to $4,000 per video. Actual pricing depends on the deal.
What does Sensodyne ANZ post about on YouTube?
The channel posts short advertising spots for Sensodyne toothpaste in Australia and New Zealand. Topics center on tooth sensitivity, enamel and gum care, with many videos under 20 seconds. Most uploads feature a dentist or expert presenter in a health-focused setting.
How do I contact Sensodyne ANZ for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, though this brand channel may be better approached through the company's own marketing team.
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