Starbooked

Sensodyne ID

@sensodyneindonesia · ID · ID

Sensodyne ID (@sensodyneindonesia) is a brand-owned channel for Sensodyne toothpaste in Indonesia, with about 57,700 subscribers. It posts Indonesian Shorts promoting a Freshmint Blue Gel product, 43 in the last 90 days. Median views are only about 400, though a few reach 300,000 to 800,000. A sponsored integration is listed at $150 to $250, but this is not a typical creator.

Why brands book Sensodyne

Brand-owned Sensodyne channel, useful as an oral-care benchmark rather than a creator booking

  • Posts almost daily, with 43 uploads in 90 days, 92 percent of them Shorts.
  • Median is only 401 views, while the top videos reach 649,000 to 805,000 views.
  • Estimated $150 to $250 per integration, but a brand account is unlikely to sell placements.
Best fororal-care competitor researchIndonesian short-form ad benchmarking
Watch forThis is a brand account, not an independent creator; median views are low and sponsorships are unlikely.

Brand fit report

Content

Topics, IAB taxonomy
Healthy Living70%
Food and Drink15%
Style and Fashion15%
Formats
product ad shorts, lifestyle skits, product comparison clips
Tone
playful, promotional
Language
Indonesian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
20 to 50 seconds

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement0.2%
Likes and comments per view on recent videos
Audience asks aboutdifferences between old and new Freshmintwhether it helps sensitive teethwhere to buy different sizes
Age
35%18-24
35%25-34
20%35-44
10%45+
Gender
55%women
45%men
Countries
Indonesia95%
LanguagesIndonesian 95%English 5%

Commercial

100%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Sensodyne
Categories promoted
oral care
Affiliate links
No

Every recent upload promotes Sensodyne Freshmint with Blue Gel Formula, for example 'Pakai Sensodyne Freshmint Biar Nafas Jadi Lebih Segar'; the channel is brand-owned.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Promotional content about toothpaste, food and daily routines; no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube58k40143
X–––

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform12 / 20

Recent videos

Last three uploads, latest today.

Bebaskan momenmu dari rasa ngilu akibat gigi Sensitif! Kontak kami : Facebook : https://www.facebook.com/SensodyneID Twitter : https://twitter.com/GigiNgilu Email : mystory.id@haleon.com Telp : 001803442632 (toll free/bebas biaya)
Sensodyne ID's own profile description on YouTube

Are you Sensodyne ID? Claim or remove this profile.

About Sensodyne ID

Sensodyne ID is the official Indonesian YouTube channel for Sensodyne toothpaste, with contact details pointing to Haleon. It has 57,700 subscribers, 131 videos and 2.3 billion lifetime views. Recent uploads are Indonesian-language Shorts promoting Sensodyne Freshmint with Blue Gel Formula, covering fresh breath, sensitive teeth and everyday situations like dating, food tours and mukbang.

Audience figures are estimates, not measured data. Viewers are most likely Indonesian adults in their twenties and thirties. Median views are only about 400 per video, but a handful of videos reached 300,000 to over 800,000 views, which suggests paid distribution behind some uploads. The channel posted 43 videos in the last 90 days.

Because this is a brand-owned channel, all content is the company's own advertising. A hypothetical integration would be priced at $150 to $250 per video, a minimum range, but brands should not expect placements to be sold. The channel is better used to study how a major oral-care brand approaches short-form video in Indonesia.

Written from Sensodyne ID's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sensodyne ID can edit or remove this page at any time.

Questions about Sensodyne

How much does Sensodyne ID charge for a sponsored video?

Starbooked lists $150 to $250 per video, the minimum range for a Shorts channel with a median of about 400 views. As a brand account it is unlikely to sell sponsored placements.

What does Sensodyne ID post about on YouTube?

Indonesian-language Shorts promoting Sensodyne Freshmint with Blue Gel Formula, covering fresh breath, sensitive teeth, food and drink situations, and comparisons between the old and new packaging.

How do I contact Sensodyne ID for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can also be booked through Starbooked. This is a brand account, so expect a corporate marketing contact.

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