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Sober Friends

Podcast · soberfriendspod.com · EN
Hosted by Matt J, Steve C

Sober Friends, hosted by Matt J with co-hosts Steve C and John I, covers emotional sobriety, anxiety, control and relationships in recovery. The show has 315 episodes released weekly, typically 30 to 45 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per episode.

Why brands sponsor Sober Friends

Engaged recovery audience hearing weekly, personal conversations about sobriety and life.

  • 315 weekly episodes with a published Apple Podcasts rating of 4.3 from 719 ratings
  • Conversations focus on emotional sobriety, anxiety and relationships rather than drinking alone
  • Funding is listener-supported through a Buy Me a Coffee link, with no sponsors seen in the feed
Best forwellness and sleep productssober-curious beverage brandsmental health apps and services
Watch forAlcohol and recovery subject matter limits brand fit, and the feed carries an explicit flag.

Brand fit report

Content

Topics, IAB taxonomy
Mental Health55%
Health & Fitness20%
Society & Culture15%
Religion & Spirituality10%
Formats
co-hosted conversation, guest interview, solo reflection
Tone
candid, supportive
Language
English
Production
Clean, edited audio
Typical length
30 to 45 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: apple_podcasts.ratings_count of 719 indicates the 200 to 1,000 band (5,000 to 25,000 per episode), with a 315-episode weekly show and Podtrac and Megaphone hosting supporting that range.
Audience asks abouthow to manage anxiety without alcoholhow to stay sober long termhow to handle relationships in early recovery
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
45%women
55%men
Countries
🇺🇸 United States70%
🇨🇦 Canada10%
🇬🇧 United Kingdom10%
🇦🇺 Australia10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The feed lists a Buy Me a Coffee funding link (buymeacoffee.com/soberfriendspod) and no sponsor mentions appear in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugsmedium
Violencelow
Politicslow

The feed carries the explicit flag (explicit: 1) and the subject matter concerns alcohol dependence and recovery, though episode titles contain no graphic content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 94 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

Ever feel like you’re the only one who thinks this way? The Sober Friends Podcast is for people who are learning that recovery is about more than quitting drinking—it’s about learning how to live. Every week, Matt and Steve have honest conversations about the challenges that don’t disappear when alcohol does: anxiety, control, relationships, fear, loneliness, resentment, people-pleasing, and the…
Sober Friends's own show description from the podcast feed

Do you make Sober Friends? Claim or remove this page.

About Sober Friends

Sober Friends is a weekly podcast hosted by Matt J, with co-hosts Steve C and John I, focused on emotional sobriety and the challenges that persist after quitting drinking. Per the show's website at notalonerecovery.com and the feed, the hosts are members of Alcoholics Anonymous who speak from personal experience. Episodes run about 30 to 45 minutes and the feed lists 315 episodes.

Apple Podcasts shows a 4.3 average rating from 719 ratings. Listeners are estimated to be recovering or sober-curious adults, mostly in the United States, and download estimates are 5,000 to 25,000 per episode. No sponsors appear in the feed, which uses a Buy Me a Coffee funding link.

Based on the estimated audience, the show suits wellness, sleep and mental health brands and sober-curious beverage companies, with a rate of $90 to $625 per episode.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sober Friends can edit or remove this page at any time.

Questions about Sober Friends

How much does Sober Friends charge for a podcast sponsorship?

Estimated host-read mid-roll rates for Sober Friends run about $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per thousand. Final pricing depends on the placement and terms agreed.

What is Sober Friends about?

Sober Friends is a weekly podcast where hosts Matt J and Steve C discuss emotional sobriety, anxiety, relationships and the ongoing work of recovery after quitting drinking. Episodes are conversational and typically run 30 to 45 minutes.

How do I contact Sober Friends about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Sponsors can use the unlocked contact to propose an episode placement.

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