Starbooked

SPYCRAFT 101

Hosted by Justin Black

SPYCRAFT 101, hosted by Justin Black, covers espionage, intelligence operations and covert history through interviews with former intelligence officers, historians and journalists. The show has 272 episodes released weekly, with a median length of about 70 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated). Rate range is $130 to $620 per host-read mid-roll.

Why brands sponsor SPYCRAFT 101

Reach history and espionage listeners through a 272-episode weekly archive of ex-intelligence guests

  • Weekly episodes of roughly 60 to 90 minutes build a long, returning audience.
  • Guests include former CIA, SEAL and MI6-linked officers, a credible setting for trust-based messages.
  • Feed is not flagged explicit, and the show is rated 4.8 on Apple Podcasts across 359 ratings.
Best foreducation and learning productsbooks and documentary releasestravel and outdoor gear for history enthusiasts
Watch forAudience size is estimated from ratings; the show has no visible sponsors, so ask for a test episode first.

Brand fit report

Content

Topics, IAB taxonomy
History60%
Politics25%
Education15%
Formats
interview, narrative, archive episode
Tone
informative, authoritative
Language
English
Production
Clean, edited audio
Typical length
about 60 to 90 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: apple_podcasts ratings_count of 359 places the show in the 200 to 1,000 band (5,000 to 25,000), supported by 272 episodes, weekly cadence, a Simplecast host and Podcast Index popularity of 9.
Audience asks aboutHow did a specific Cold War or WWII operation work?What is it like to work as a case officer or in covert operations?How do intelligence agencies detect and counter spies and cyber threats?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
35%women
65%men
Countries
🇺🇸 United States55%
🇬🇧 United Kingdom15%
🇨🇦 Canada8%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Family friendly
Episodes discuss WWII, Cold War operations, cartels and war crimes, such as 'Infiltrating the Cartels with Robert Mazur' and 'Unearthing War Crimes and Mass Graves Through Geospatial Intelligence', with historical violence described but not graphic in titles; feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 85 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

Welcome to your clandestine classroom.
SPYCRAFT 101's own show description from the podcast feed

Do you make SPYCRAFT 101? Claim or remove this page.

About SPYCRAFT 101

SPYCRAFT 101 is a weekly history and intelligence podcast hosted by Justin Black, with 272 episodes released since May 2021. Each episode runs about 70 minutes and features interviews with former intelligence officers, military operators, historians and journalists about espionage, covert operations and Cold War history, according to the show's feed and website at bleav.com.

The show's Apple Podcasts listing shows 359 ratings with an average of 4.8 out of 5, and the feed lists the Podcast Index popularity score at its top bucket. Audience figures are estimates based on these signals, not published download data. Listeners are likely to be history and current-affairs readers, mostly in the United States, with a male-leaning mix.

No sponsors are named in the feed or on the website. Based on an estimated 5,000 to 25,000 downloads per episode, a single host-read mid-roll is priced at about $130 to $620. Brands in education, books and outdoor or travel gear are the most natural fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. SPYCRAFT 101 can edit or remove this page at any time.

Questions about SPYCRAFT 101

How much does SPYCRAFT 101 charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at about $130 to $620 per episode. Rates are estimates from audience signals, not a published price.

What is SPYCRAFT 101 about?

SPYCRAFT 101 is a weekly podcast about espionage, intelligence operations and covert history. Guests include former intelligence officers, military operators and historians, and episodes run about 70 minutes.

How do I contact SPYCRAFT 101 about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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