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Sunday Supplement

Podcast · sunday-supplement.captivate.fm · GB · EN
Hosted by Hannah Wilkes

Sunday Supplement, from Sky Sports and hosted by Hannah Wilkes, is a weekly football discussion show covering Premier League talking points, international matches and wider sport news. It has 463 episodes with a roughly weekly cadence during the season and typical episodes of 45 to 70 minutes. Estimated downloads per episode are 20,000 to 50,000 (estimated), with a host-read rate of $360 to $1,250 per episode.

Why brands sponsor Sunday Supplement

Weekly Premier League discussion from Sky Sports with a long, established audience

  • 463 episodes since 2014 with a 3.8 average Apple rating from 174 ratings
  • Weekly 45 to 70 minute episodes during the football season suit sustained sponsor mentions
  • Sky Sports branding gives the show a recognisable, mainstream sports identity
Best forsports apparelsports nutritionfantasy football or betting-adjacent brands
Watch forSky Sports already promotes its own services, so a third-party sponsor may see limited airtime.

Brand fit report

Content

Topics, IAB taxonomy
Sports70%
News20%
Business10%
Formats
panel discussion, guest interviews, news roundup
Tone
analytical, conversational
Language
English
Production
Studio production
Typical length
45 to 70 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–50k
Estimated, confidence 50%: 174 Apple ratings points to the 50 to 200 band, shifted up for the show's long run and Sky Sports backing, with a high Podcast Index popularity score and weekly cadence.
Audience asks aboutWhich clubs are in form or in trouble this weekHow should England select players for upcoming internationalsWhat the latest Premier League title race means
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
20%women
80%men
Countries
🇬🇧 United Kingdom75%
🇮🇪 Ireland5%
🇺🇸 United States5%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Sky SportsNOW
Categories promoted
sports broadcasting, streaming subscriptions
Affiliate links
No

The description promotes Sky Sports and a NOW membership, and gives an advertising contact email, but no sponsor mentions appear in the recent episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent episode titles cover football results, transfers and managers with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 67 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence43 / 50
Activity Episodes in the last 90 days, weekly is full marks21 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 8 days ago, a new one about every 7 days.

Join Hannah Wilkes and guests every Sunday through the football season to bring you the biggest stories and talking points from the across the world of sport. - •You can watch the sporting action live on Sky Sports. If you're not already a Sky customer, you can stream Sky Sports on your terms with a NOW membership. Sign up to NOW here:…
Sunday Supplement's own show description from the podcast feed

Do you make Sunday Supplement? Claim or remove this page.

About Sunday Supplement

Sunday Supplement is a weekly football podcast from Sky Sports, hosted by Hannah Wilkes and guests, according to the show's feed and description. It covers the week's biggest Premier League stories, talking points and wider sport news, with episodes typically running 45 to 70 minutes. The show has published 463 episodes since August 2014, with a biweekly update frequency listed on Apple Podcasts and a weekly cadence in the feed.

Apple Podcasts shows 174 ratings with a 3.8 average. Listener figures are not published, and the estimate of 20,000 to 50,000 downloads per episode is ours, based on rating counts and show history. The audience is likely to be football fans in the United Kingdom, with an estimated skew towards men.

The feed names no sponsors and the episode titles show none, but the description directs advertisers to a Sky Sports email address. A host-read placement is estimated at $360 to $1,250 per episode, which suits sports brands with a UK focus.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sunday Supplement can edit or remove this page at any time.

Questions about Sunday Supplement

How much does Sunday Supplement charge for a podcast sponsorship?

The estimated host-read rate is $360 to $1,250 per episode, based on an estimated 20,000 to 50,000 downloads per episode. Final pricing depends on placement and what is agreed with the show.

What is Sunday Supplement about?

Sunday Supplement is a weekly football podcast from Sky Sports hosted by Hannah Wilkes. It covers Premier League talking points, international football and wider sport news.

How do I contact Sunday Supplement about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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