Starbooked

The Allusionist

Hosted by Helen Zaltzman

The Allusionist, hosted by Helen Zaltzman, explores language, its history and its quirks, from etymology to naming and linguistic oddities. The show has 256 episodes, releasing roughly every two weeks, with a median length of about 37 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated), with a host-read rate of about $90 to $630 per episode.

Why brands sponsor The Allusionist

A high-production language show with a loyal, educated listenership and a 4.7 Apple rating

  • Apple Podcasts shows 3,013 ratings with a 4.7 average across a show running since 2015
  • 256 episodes at a steady biweekly cadence with a median length of about 37 minutes
  • Listeners are drawn to etymology and word history, a curious and engaged audience
Best foreducation and language-learning productsbook and reading subscriptionspublishers and dictionary or writing tools
Watch forDownload estimates are inferred from ratings, and the feed shows no current sponsor history.

Brand fit report

Content

Topics, IAB taxonomy
Language Learning Resources45%
History25%
Arts & Entertainment15%
Books & Literature15%
Formats
solo monologue, narrative, themed series
Tone
witty, curious
Language
English
Production
Studio production
Typical length
30 to 45 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 3,013 Apple ratings across a show older than five years, with 256 episodes, a biweekly cadence, a high-production format and a Podcast Index popularity bucket of 9.
Audience asks aboutword origins and etymologywhy language changes over timethe history behind particular words and phrases
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
55%women
45%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom25%
🇨🇦 Canada10%
🇦🇺 Australia8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles such as 'Banned Books' and 'Draculae part 3' are about literature and history, with no explicit flags in the feed.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence8 / 50
Activity Episodes in the last 90 days, weekly is full marks9 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
234. No Names2026-09-2234 min
233. Phobia2026-09-0940 min
232. Vega2026-08-2533 min
Tranquillusionist: cheesy cheesybobs2026-08-1121 min
231. Lingthusionist2026-07-1325 min
230. Draculae part 4: Transformation2026-06-2646 min

Last six episodes from the show's feed, latest 27 days ago, a new one about every 15 days.

Adventures in language with Helen Zaltzman. TheAllusionist.org
The Allusionist's own show description from the podcast feed

Do you make The Allusionist? Claim or remove this page.

About The Allusionist

The Allusionist is a podcast about language, hosted by Helen Zaltzman, according to the show's feed and its website at art19.com. Each episode explores words, their origins and the history behind them, delivered as solo monologues and narrative episodes. The show has released 256 episodes since January 2015, currently on a biweekly cadence, with a median episode length of roughly 37 minutes.

Apple Podcasts lists the show with 3,013 ratings and a 4.7 average, which suggests a sizeable and engaged listenership. Based on these signals, downloads are estimated at 5,000 to 25,000 per episode, though this is an estimate and not a published figure. The audience is likely to be English-speaking, with listeners in the United States and the United Kingdom among the largest groups.

The feed shows no sponsor mentions in the last 20 episodes. Based on an estimated 5,000 to 25,000 downloads, a host-read mid-roll ad is estimated at $90 to $630 per episode. This suits education, language-learning and book-related brands that want to reach curious, well-read listeners.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Allusionist can edit or remove this page at any time.

Questions about The Allusionist

How much does The Allusionist charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at $90 to $630. Actual rates depend on the terms agreed with the show.

What is The Allusionist about?

The Allusionist is a podcast hosted by Helen Zaltzman that explores language, word origins, and the history and quirks behind how we speak and write.

How do I contact The Allusionist about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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