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The Briefing with Jen Psaki

Podcast · www.ms.now · US · EN
Hosted by Jen Psaki

The Briefing with Jen Psaki, published by MS NOW, is hosted by former White House press secretary Jen Psaki. It analyzes the week's political news and features one-on-one interviews with newsmakers. With 461 episodes released roughly daily, typical episodes run about 42 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor The Briefing with Jen Psaki

Daily political analysis from a former White House press secretary, with a loyal Apple audience

  • 1,003 Apple ratings with a 4.4 average signal an engaged, established listener base
  • Daily cadence over more than three years keeps brand messages in regular rotation
  • Interviews with newsmakers and weekly analysis reach an adult audience following the midterms
Best forfinancial services and news subscriptionscivic and election-related campaignsbrands targeting adults 35 and over
Watch forHeavy political content makes brand adjacency sensitive, so pre-approval of sponsor copy is advisable.

Brand fit report

Content

Topics, IAB taxonomy
News55%
Politics45%
Formats
solo monologue, interview, co-hosted segment
Tone
analytical, pointed
Language
English
Production
Studio production
Typical length
40 to 45 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 70%: 1,003 Apple ratings (band 1,000 to 5,000 implies 20,000 to 80,000), daily cadence, network publisher on NBC-hosted Simplecast, and a 2023 start.
Audience asks aboutWhat is the White House and administration doing this weekHow do recent political events affect the midterm electionsWhat do newsmakers say in the featured interviews
Age
10%18-24
22%25-34
25%35-44
43%45+
Gender
45%women
55%men
Countries
🇺🇸 United States90%
🇨🇦 Canada3%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Political commentary on current events dominates titles, including sharp criticism of political figures; no explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 1 days.

Jen Psaki tackles the biggest issues of the week and features one-on-one interviews with newsmakers.
The Briefing with Jen Psaki's own show description from the podcast feed

Do you make The Briefing with Jen Psaki? Claim or remove this page.

About The Briefing with Jen Psaki

The Briefing with Jen Psaki is a daily political news podcast published by MS NOW and hosted by former White House press secretary Jen Psaki, according to the feed and Apple Podcasts. Each episode tackles the week's biggest issues and often features one-on-one interviews with newsmakers. Episodes typically run about 42 minutes, and the feed lists 461 episodes since June 2023.

The show carries an Apple Podcasts rating of 4.4 from 1,003 ratings, with 825 five-star reviews. Audience figures are estimates, not published download numbers: roughly 20,000 to 80,000 downloads per episode, with a mostly American adult audience skewing 35 and older. No sponsors were seen in the feed.

The show suits brands seeking adult political news audiences, including financial and civic campaigns. An estimated mid-roll host-read placement costs about $360 to $2,000 per episode.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Briefing with Jen Psaki can edit or remove this page at any time.

Questions about The Briefing with Jen Psaki

How much does The Briefing with Jen Psaki charge for a podcast sponsorship?

Estimated host-read mid-roll rates are about $360 to $2,000 per episode, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on placement and deal terms.

What is The Briefing with Jen Psaki about?

It is a daily political news podcast hosted by Jen Psaki that analyzes the week's major issues and features interviews with newsmakers. Episodes typically run about 42 minutes.

How do I contact The Briefing with Jen Psaki about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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