Starbooked

The Deadpod

Podcast · deadshow.blogspot.com · EN
Hosted by John Henrikson

The Deadpod, from John Henrikson, is a weekly hour of live Grateful Dead music with about 1,000 episodes since 2007. Episodes run 60 to 110 minutes. Starbooked estimates 15,000 to 40,000 downloads per episode, so a host-read mid-roll costs roughly $270 to $1,000. One distinctive detail: an expanded version airs on two radio stations every Sunday.

Why brands sponsor The Deadpod

Nearly two decades of weekly Grateful Dead shows for a loyal collector audience

  • Weekly release since January 2007, about 1,000 episodes, with a 4.7 Apple rating from 1,236 ratings.
  • Hour-plus episodes give a host-read mid-roll room in a long, attentive listen.
  • An expanded edition airs Sundays on 101.5 KFGM and Peace Community Media, extending reach beyond the feed.
Best formusic gear and vinylfestival or music travellifestyle brands for classic rock fans
Watch forundefined

Brand fit report

Content

Topics, IAB taxonomy
Music and Audio85%
Hobbies & Interests15%
Formats
curated live recordings, solo narration
Tone
nostalgic, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
60 to 110 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode15k–40k
Estimated, confidence 40%: Apple Podcasts shows 1,236 ratings (20,000 to 80,000 band), adjusted down for a 19-year-old niche show on Libsyn with no sponsors seen.
Audience asks aboutwhich Grateful Dead show or year is featuredsetlists and song timingswhere to hear the expanded radio version
Age
5%18-24
15%25-34
20%35-44
60%45+
Gender
30%women
70%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed, and the website home page and episode titles show no ads or funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles are dated show listings such as Dead Show/podcast for 10/16/26, the feed is not flagged explicit, and the content is live music with a short written introduction.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

EpisodeDateLength
Dead Show/podcast for 10/16/262026-10-161 h 17 min
Dead Show/podcast for 10/9/262026-10-091 h 28 min
Dead Show/podcast for 10/2/262026-10-021 h 32 min
Dead Show/podcast for 9/25/262026-09-251 h 34 min
Dead Show/podcast for 9/18/262026-09-181 h 20 min
Dead Show/podcast for 9/11/262026-09-111 h 52 min

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

a weekly hour of the best live Grateful Dead music
The Deadpod's own show description from the podcast feed

Do you make The Deadpod? Claim or remove this page.

About The Deadpod

The Deadpod is a weekly hour of live Grateful Dead music, according to its feed description. Each episode presents a set or show from the band's history, with a short written introduction on the show's blog, where the host is credited as the professor. The feed lists John Henrikson as owner. The show has run since January 2007 and has about 1,000 episodes, and the blog says an expanded version now airs on two radio stations on Sundays.

New episodes arrive every week and run about 60 to 110 minutes. Apple Podcasts shows a 4.7 average from 1,236 ratings. Based on that rating count, the show's age and its Libsyn hosting, Starbooked estimates 15,000 to 40,000 downloads per episode, a low-confidence figure. No sponsors appear in the feed or on the blog.

A host-read mid-roll would cost roughly $270 to $1,000 per episode. The show suits sponsors who want to reach dedicated live-music collectors, such as audio gear, vinyl, festival or music-travel brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Deadpod can edit or remove this page at any time.

Questions about The Deadpod

How much does The Deadpod charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll on The Deadpod at roughly $270 to $1,000 per episode, based on an estimated 15,000 to 40,000 downloads. The show publishes no rate card, so treat this as a guide.

What is The Deadpod about?

The Deadpod is a weekly hour of live Grateful Dead music. Each episode features a set or show from the band's history, with a short written introduction on the show's blog. It has run since 2007.

How do I contact The Deadpod about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked, which handles the request so you can reach the host about a sponsorship.

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