Starbooked

The New Music Business with Ari Herstand

Podcast · www.aristake.com · EN
Hosted by Ari Herstand

The New Music Business with Ari Herstand is an interview podcast where Ari Herstand talks with managers, label leaders and independent artists about building music careers. The feed lists 246 episodes, released roughly weekly and running about 64 minutes. Estimated downloads are 5,000 to 12,000 per episode, with a host-read rate of $90 to $300. It won a Webby Award, per its description.

Why brands sponsor The New Music Business with Ari Herstand

A Webby-winning music business interview show that reaches working independent artists every week

  • 246 episodes since 2020 with a weekly cadence and long, focused interviews of about an hour.
  • Guests include label heads, managers and platform executives from Deezer, CD Baby, SoundCloud and Hopeless Records.
  • Apple Podcasts rating of 4.8 from 216 ratings points to a loyal, engaged audience.
Best formusic software and distributiongear and creator toolsmusic education
Watch forNo sponsors appear in the feed, so ad formats and availability must be confirmed. The show also promotes its own Academy.

Brand fit report

Content

Topics, IAB taxonomy
Music50%
Business and Finance35%
Careers15%
Formats
interview, industry analysis
Tone
practical, candid
Language
English
Production
Clean, edited audio
Typical length
50 to 75 minutes

Audience

Commercial intent65/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–12k
Estimated, confidence 50%: Based on 216 Apple ratings (just above the 200 band), a 2020 start, weekly cadence, Acast hosting and top Podcast Index popularity.
Audience asks aboutHow independent artists can grow streaming and fan basesHow AI music affects payments and royaltiesHow to work with managers, labels and booking agents
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom8%
🇨🇦 Canada6%
🇦🇺 Australia4%
LanguagesEnglish 95%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description promotes the host's own newsletter and the site promotes Ari's Take Academy.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
The feed is not flagged explicit and recent titles such as 'How CD Baby Is Changing With The Times' are business-focused.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 68 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks9 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

**WEBBY AWARD FOR BEST MUSIC PODCAST** “#1 music industry podcast to help keep you in the loop” -Spotify “The 10 Best Music Business Podcasts of 2022" – Variety Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the…
The New Music Business with Ari Herstand's own show description from the podcast feed

Do you make The New Music Business with Ari Herstand? Claim or remove this page.

About The New Music Business with Ari Herstand

The New Music Business with Ari Herstand is an interview show about running a music career without a major label. Per the feed description, host Ari Herstand is the author of How To Make It in the New Music Business, and the show carries a Webby Award for best music podcast. Recent episodes cover independent artist careers, AI music and payments at Deezer, CD Baby, SoundCloud, booking agencies and label marketing.

The feed lists 246 episodes since February 2020, released about weekly and running around an hour. Apple Podcasts shows 4.8 stars from 216 ratings. The website, Ari's Take, describes itself as a music business education and artist advocacy company and also runs an Academy and newsletter. Listeners are likely working and aspiring musicians, managers and music marketers; downloads are estimated at 5,000 to 12,000 per episode, with moderate confidence.

No outside sponsors appear in the feed. A host-read mid-roll is estimated at $90 to $300 per episode. The show suits music software, distribution, gear, education and creator tools aimed at independent artists.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The New Music Business with Ari Herstand can edit or remove this page at any time.

Questions about The New Music Business with Ari Herstand

How much does The New Music Business with Ari Herstand charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll at $90 to $300 per episode, based on an estimated 5,000 to 12,000 downloads per episode. The show does not publish download numbers, so final pricing is set by the creator.

What is The New Music Business with Ari Herstand about?

It is a weekly interview podcast about building a sustainable music career, covering streaming growth, marketing, booking, labels, management and AI music. Ari Herstand interviews artists, managers and industry executives for practical tactics.

How do I contact The New Music Business with Ari Herstand about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked directly through Starbooked, which handles the introduction so you can discuss placements, dates and formats with the creator.

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