Starbooked

Trapital is a business and culture podcast hosted by Dan Runcie, founder of Trapital, with rotating guests, covering tech, media, and entertainment economics. It has 337 episodes, released roughly every eight days, with a median length of about 31 minutes. Estimated downloads per episode are 3,000 to 9,000, giving an estimated sponsorship rate of $50 to $230 per episode.

Why brands sponsor Trapital

Reach music and media business decision-makers during in-depth industry breakdowns

  • Weekly episodes of about 31 minutes give sponsors a long, focused host-read window
  • Apple Podcasts rating of 4.9 from 169 ratings signals a highly engaged listener base
  • Guests and topics centre on music rights, touring, and AI, suited to industry-focused brands
Best forB2B software and fintechmusic industry servicesawareness campaigns targeting media professionals
Watch forAudience size is modest and estimated; the niche is narrow, so reach is concentrated rather than broad.

Brand fit report

Content

Topics, IAB taxonomy
Business45%
Technology & Computing25%
Music20%
Arts & Entertainment10%
Formats
interview, co-hosted analysis, trailer and recap episodes
Tone
analytical, conversational
Language
English
Production
Clean, edited audio
Typical length
25 to 35 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode3k–9k
Estimated, confidence 50%: 169 Apple ratings places the show in the 50 to 200 ratings band (2,000 to 8,000), adjusted upward for Podcast Index popularity 9, a long-running weekly cadence, and a professional Megaphone-hosted production.
Audience asks abouthow the music industry business model is changingwhat AI means for artists and rights holdershow catalog sales and music rights deals work
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the site promotes its own Summit and Chartmetric reports and a Partners page for inbound companies.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Explicit flag is 0 and episode titles cover business, music rights, and technology with no adult, drug, or violence themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 76 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks23 / 30
Reach Estimated downloads per episode, 20k is full marks6 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 8 days.

Trapital is where technology meets culture. Hear breakdowns on the most important trends in tech, media, and entertainment. Trapital founder Dan Runcie and various guests break down the moves that shape the rest of society. Learn more
Trapital's own show description from the podcast feed

Do you make Trapital? Claim or remove this page.

About Trapital

Trapital is a business and culture podcast hosted by Dan Runcie, who founded Trapital in 2018 according to the show's website. The show unpacks the business of music, media, and entertainment, with each episode covering trends in tech and culture alongside guest interviews. The feed lists 337 episodes with a release cadence of roughly every eight days and a median episode length of about 31 minutes.

Apple Podcasts shows 169 ratings with an average of 4.9 out of 5, which the feed data lists as the show's listener feedback. Listener figures are not published; based on the rating count and show profile, estimated downloads sit between 3,000 and 9,000 per episode. The audience is likely professionals in music, media, and technology, though this is an estimate.

No sponsors appear in the feed, so the show is open to host-read placements. At an estimated rate of $18 to $25 per 1,000 downloads, a mid-roll spot is estimated at $50 to $230 per episode. Brands in B2B software, fintech, and music industry services would be the most natural fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Trapital can edit or remove this page at any time.

Questions about Trapital

How much does Trapital charge for a podcast sponsorship?

Based on an estimated 3,000 to 9,000 downloads per episode, a host-read mid-roll is estimated at $50 to $230 per episode. Final pricing depends on the placement and the terms agreed with the show.

What is Trapital about?

Trapital is a podcast hosted by Dan Runcie covering the business of music, media, technology, and entertainment. Episodes include guest interviews and analysis of industry trends.

How do I contact Trapital about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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