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The Scarecast: Scary Stories, Mysteries, and True Crime

Hosted by Michael Crutchfield

The Scarecast, hosted by Michael Crutchfield, narrates listener-submitted true horror, paranormal and creepy encounter stories, with occasional true crime episodes and guest interviews. The show has 269 episodes, releases roughly every five days, and typical episodes run about 33 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a sponsorship rate of about $90 to $630 per host-read mid-roll.

Why brands sponsor The Scarecast: Scary Stories, Mysteries, and True Crime

Loyal horror and true crime listeners across 269 episodes and 1,889 Apple ratings

  • Apple Podcasts shows 1,889 ratings at a 4.5 average, a strong signal of an engaged, returning audience.
  • Nine years of weekly-to-biweekly episodes build a long catalogue with consistent format and recognisable host.
  • Listener-submitted stories and creepy-themed episodes suit brands that want an atmospheric, seasonal context.
Best forHalloween and seasonal campaignsHorror and streaming releasesHome security and nightlight products
Watch forViolent true crime content; keep creative and placement tone-aware, and confirm the estimated download range first.

Brand fit report

Content

Topics, IAB taxonomy
True Crime45%
Paranormal and supernatural40%
Society & Culture15%
Formats
solo monologue, listener-submitted story narration, guest interview
Tone
eerie, conversational
Language
English
Production
Clean, edited audio
Typical length
30 to 35 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 1,889 Apple ratings fall in the 200 to 1,000 band (5,000 to 25,000), shifted with 9/9 Podcast Index popularity, a nine-year history and weekly-to-biweekly cadence, with the upper band weighted by the top popularity bucket.
Audience asks aboutAre these stories real?How do I submit my own scary story?Which unsolved cases are covered in the latest episodes?
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
45%women
55%men
Countries
🇺🇸 United States60%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description lists only social handles, a website and a story submission email.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Titles such as 'The Human Mask Phenomenon' and 'Killers Caught Years Later' indicate violent true crime content, and the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks23 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 37 days ago, a new one about every 5 days.

For almost a decade, The Scarecast—hosted by Michael Crutchfield—has captivated audiences with spine-tingling stories that explore the shadowy depths of real-life horror. Originally launched on YouTube as MaddMike, The Scarecast masterfully narrates true accounts of chilling encounters, from paranormal experiences to unsettling run-ins with strangers. With over a hundred episodes, The Scarecast…
The Scarecast: Scary Stories, Mysteries, and True Crime's own show description from the podcast feed

Do you make The Scarecast: Scary Stories, Mysteries, and True Crime? Claim or remove this page.

About The Scarecast: Scary Stories, Mysteries, and True Crime

The Scarecast is a horror and true crime podcast hosted by Michael Crutchfield, who also runs the show's website, thescarecast.com. It narrates listener-submitted true scary stories, paranormal encounters and unsolved cases, and includes occasional guest interviews such as an episode with James Murray. The feed lists 269 episodes since December 2015, released about every five days, with typical episodes running around 33 minutes.

Apple Podcasts shows 1,889 ratings with a 4.5 average, with 1,458 five-star ratings, and the show is listed in the True Crime and Society & Culture categories. Listener estimates, not published data, put downloads at roughly 5,000 to 25,000 per episode, and the audience is likely to skew toward horror and true crime fans in the United States. No sponsors were visible in the feed.

At an estimated $90 to $630 per host-read mid-roll, a sponsorship suits seasonal, horror-adjacent or home-related brands that want an engaged niche audience, with violent true crime content to be considered in creative choices.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Scarecast: Scary Stories, Mysteries, and True Crime can edit or remove this page at any time.

Questions about The Scarecast: Scary Stories, Mysteries, and True Crime

How much does The Scarecast charge for a podcast sponsorship?

Estimated rates are about $18 to $25 per 1,000 downloads, roughly $90 to $630 per host-read mid-roll ad based on an estimated 5,000 to 25,000 downloads per episode. Final pricing is set by the show and may differ.

What is The Scarecast about?

The Scarecast is a horror and true crime podcast hosted by Michael Crutchfield. It narrates listener-submitted true scary stories, paranormal encounters and unsolved crime cases, released roughly every five days.

How do I contact The Scarecast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Shows with boosted listings can also be booked directly through Starbooked.

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