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The Strange and Unusual Podcast

Hosted by Alyson Horrocks

The Strange and Unusual Podcast, hosted by Alyson Horrocks and published under Morbid Network, explores folklore, superstition, urban legends, history and true crime tied to the unknown. The show has 129 episodes, released about every 21 days, with a median length near 58 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per episode.

Why brands sponsor The Strange and Unusual Podcast

Engaged folklore and true crime listeners with a strong Apple rating

  • Apple Podcasts shows 1,729 ratings with a 4.7 average, a high level of listener engagement
  • Consistent themed series such as the woods and folklore episodes give sponsors recurring placement
  • Mid-roll host-read slots fit a listener base that values atmospheric, long-form storytelling
Best forbook and media launchesoutdoor and travel gearsubscription audio or streaming services
Watch forAudience size is estimated from ratings, and the release cadence is bimonthly rather than weekly.

Brand fit report

Content

Topics, IAB taxonomy
Society45%
True Crime30%
History25%
Formats
narrative, solo monologue, themed episode series
Tone
atmospheric, curious
Language
English
Production
Clean, edited audio
Typical length
45 to 60 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: Apple ratings count of 1,729 maps to roughly 20,000 to 80,000 per episode, pulled down to a band of 5,000 to 25,000 given the 129-episode run, the 21-day cadence and no visible sponsors, with the Podcast Index popularity of 9 supporting an upper-end estimate.
Audience asks aboutWhich folklore or legends are historically documentedWhat happened in specific historical crimes or casesWhich real places or traditions inspire the stories
Age
15%18-24
35%25-34
28%35-44
22%45+
Gender
50%women
50%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Episode titles such as 'The Radium Girls' and 'The Cannibal In The Apothecary' and the murder case 'The Changeling Murder of Bridget Cleary' reference violent historical events, though the explicit flag is 0.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 77 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks7 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 19 days ago, a new one about every 21 days.

The unknown. It lies at the root of all fear, and has inspired legends, superstition, folklore, customs, hysteria, and even murder throughout history. Still today we feel the shadowy presence of our ancestors' struggles to explain the mysterious in almost every facet of our lives. Whether it be in the form of religion, urban legends, pop culture, ghost stories, superstitious rituals, and so much…
The Strange and Unusual Podcast's own show description from the podcast feed

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About The Strange and Unusual Podcast

The Strange and Unusual Podcast is a history and folklore show covering the unknown, from urban legends and superstitions to true crime and folk horror. The feed credits Alyson Horrocks, published under Morbid Network, and the show's website describes its focus on the mysterious as a thread through religion, pop culture and ghost stories. With 129 episodes released about every 21 days, the typical episode runs close to an hour, according to the RSS feed.

Apple Podcasts lists 1,729 ratings with a 4.7 average. Based on these signals, the show is estimated to reach 5,000 to 25,000 listeners per episode, though podcasts do not publish download figures, so this is an estimate. No sponsors appear in the feed or Apple listing.

Estimated at $90 to $625 per host-read mid-roll, the show suits book launches, outdoor gear and streaming brands looking to reach an engaged folklore and true crime audience. It is a fit for sponsors comfortable with dark historical subject matter.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Strange and Unusual Podcast can edit or remove this page at any time.

Questions about The Strange and Unusual Podcast

How much does The Strange and Unusual Podcast charge for a podcast sponsorship?

The estimated rate is $90 to $625 per host-read mid-roll ad, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the agreed placement and campaign terms.

What is The Strange and Unusual Podcast about?

The show covers folklore, superstition, urban legends, history and true crime connected to the unknown. Episodes range from witchcraft and vampire myths to historical cases and regional legends.

How do I contact The Strange and Unusual Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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