Starbooked

Volvo Group (@volvogroupvideos), a corporate channel from Sweden, posts employer branding, Capital Markets Day clips and CEO earnings comments. It has about 20,400 subscribers and a median of 334 views per video, uploading roughly five videos per quarter. A sponsored integration would cost $150 to $250 per video.

Why brands book Volvo

Corporate channel reaching a niche audience of heavy-truck and engineering job seekers

  • About 20,400 subscribers with a median of 334 views per video
  • Uploads about five videos per quarter with consistent corporate branding
  • Estimated rate of $150 to $250 per video, roughly $20 to $35 CPM
Best foremployer branding campaignsB2B industrial product awareness
Watch forViews are modest and the audience is corporate, so consumer reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Business55%
Careers30%
Automotive15%
Formats
short employee interview clips, event highlight recaps, earnings commentary videos
Tone
corporate, informative
Language
English
On camera
Yes, talking head
Production
Studio quality
Typical length
under 60 seconds for most uploads, with occasional 10 to 20 minute event recordings

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.8%
Likes and comments per view on recent videos
Audience asks aboutcareer opportunities at Volvo Groupwhat Volvo Group does and where it operateshow the company approaches autonomous and electric transport
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
45%women
55%men
Countries
🇸🇪 Sweden25%
🇺🇸 United States15%
🇮🇳 India10%
🇧🇷 Brazil8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Corporate employer content with no flagged titles; the CEO earnings clips are financial, not political.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube20k3345
Instagram–––

Benchmark score: 11 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 4 days ago.

The Volvo Group is one of the world’s leading manufacturers of trucks, buses, construction equipment and marine and industrial engines. The Group also provides complete solutions for financing and service. The Volvo Group, with its headquarters in Gothenburg, employs over 100,000 people, has production facilities in 18 countries and sells its products in more than 190 markets. For more information, please visit https://www.volvogroup.com. Follow us on: Instagram: @VolvoGroup https://instagram.com/volvogroup LinkedIn: https://linkedin.com/company/volvo-group Facebook: https://facebook.com/Vo
Volvo Group 's own profile description on YouTube

Are you Volvo Group ? Claim or remove this profile.

About Volvo Group

Volvo Group (@volvogroupvideos) is the official YouTube channel of the Swedish heavy-equipment and transport manufacturer, based in Gothenburg. According to the company's website, the group makes trucks, buses, construction equipment and marine and industrial engines, and employs over 100,000 people. The channel posts short employee interviews, event recaps such as Capital Markets Day and Hack Days, and CEO quarterly comments.

The channel has about 20,400 subscribers and a median of 334 views per video, with roughly 23 uploads in the last year. The audience is estimated to be mostly job seekers, engineers and industry followers, with an estimated skew toward Sweden and English-speaking markets. Engagement is low at about 1.8 percent.

Brands seeking B2B awareness or employer branding should consider this channel. At $150 to $250 per video, the cost is around $20 to $35 CPM, compared with typical paid-ad CPMs of $10 to $30.

Written from Volvo Group 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Volvo Group can edit or remove this page at any time.

Questions about Volvo

How much does Volvo Group charge for a sponsored video?

Based on a median of 334 views, a sponsored integration would be estimated at $150 to $250 per video, which works out to roughly $20 to $35 per 1,000 views. Rates are estimates from public channel data, and actual pricing should be confirmed directly with the creator.

What does Volvo Group post about on YouTube?

The channel posts employer branding interviews, Capital Markets Day and Hack Days recaps, quarterly CEO comments, and short brand videos about trucks and autonomous transport. Most uploads are under a minute, with a few longer event recordings.

How do I contact Volvo Group for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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