Starbooked

Equity

Podcast · techcrunch.com · US · EN
Hosted by Rebecca Bellan, Kirsten Korosec, Anthony Ha, Sean O'Kane

Equity, TechCrunch's flagship podcast, covers startups, venture capital and the business of technology with interviews and reporter analysis. It has 798 episodes released roughly every two days, typically 30 to 40 minutes long. Estimated downloads per episode are 5,000 to 25,000 (estimated), with a suggested sponsorship range of $90 to $625 per episode.

Why brands sponsor Equity

Reach venture capital and startup decision-makers through TechCrunch's flagship weekly-plus show

  • 798 episodes with a regular cadence of roughly every two days keep sponsor visibility steady.
  • Apple Podcasts rating of 4.2 from 339 ratings signals an engaged, business-focused listenership.
  • Episodes run about 33 minutes, long enough for a host-read mid-roll spot.
Best forB2B software and SaaS launchesfintech and paymentsexecutive hiring and recruiting
Watch forAudience download figures are estimated from ratings, not published, and the show is owned by TechCrunch.

Brand fit report

Content

Topics, IAB taxonomy
Business News45%
Technology & Computing35%
Venture Capital20%
Formats
interview, co-hosted panel discussion, news roundup
Tone
analytical, fast-paced
Language
English
Production
Studio production
Typical length
30 to 40 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 339 Apple ratings places the show in the 200 to 1,000 band, with an 800-episode back catalog, weekly-plus cadence, a Megaphone host, and Podcast Index popularity 9.
Audience asks aboutWhat is happening with AI companies and funding?How are founders building and selling startups?What are venture capital firms betting on next?
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
30%women
70%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
TechCrunch
Categories promoted
tech events, media
Affiliate links
No

No sponsor mentions found in the feed; the site promotes TechCrunch Founder Summit and Disrupt, which are owner events rather than third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles cover business, AI policy and regulation with no explicit flags; political content appears only in regulatory and antitrust topics.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence32 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

The intersection of technology, startups, and venture capital touches everything now. That’s why Equity, TechCrunch's flagship podcast, digs into the business of startups for entrepreneurs and enthusiasts alike. Every Wednesday and Friday, TechCrunch reporters keep you up-to-date on the world of business, technology, and venture capital. Equity is ranked the No.2 podcast in the Top 100 Venture…
Equity's own show description from the podcast feed

Do you make Equity? Claim or remove this page.

About Equity

Equity is the flagship podcast of TechCrunch, covering startups, venture capital and the business of technology. Hosts Rebecca Bellan, Kirsten Korosec, Anthony Ha, Sean O'Kane and Theresa Loconsolo are TechCrunch reporters, according to the feed's author field and the TechCrunch website. The show has 798 episodes, released roughly every two days, with a typical length of about 33 minutes.

Apple Podcasts lists the show with a 4.2 average rating from 339 ratings. Estimated downloads per episode are 5,000 to 25,000, based on the rating count and back catalog, and this figure is an estimate rather than a published number. The audience is likely business-minded readers working in startups, investing and technology.

The feed shows no third-party sponsors, only TechCrunch's own events and brand studio. A host-read mid-roll sponsorship is estimated at about $90 to $625 per episode, and the show suits B2B software, fintech and executive recruiting brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Equity can edit or remove this page at any time.

Questions about Equity

How much does Equity charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at about $90 to $625 per episode. Final pricing is set by the show and may differ.

What is Equity about?

Equity is TechCrunch's flagship podcast covering startups, venture capital, AI and the business of technology. Its reporters discuss funding rounds, founders and industry news roughly every two days.

How do I contact Equity about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

Similar creators

Podcast and other creators in venture capital, ranked by score.