Starbooked

Joe DeFranco's Industrial Strength Show

Hosted by Joe DeFranco

Joe DeFranco's Industrial Strength Show is hosted by strength and conditioning coach Joe DeFranco, founder of DeFranco's Gym. It covers training for performance, mindset, and gym business, with Q&A and interviews. The show has 596 episodes released weekly, typically 50 to 70 minutes long. Estimated downloads are 2,000 to 8,000 per episode, with a sponsorship rate of about $40 to $200 per episode.

Why brands sponsor Joe DeFranco's Industrial Strength Show

Weekly strength training audience with a loyal, highly rated listener base

  • 1,260 Apple Podcasts ratings with a 4.9 average, a strong signal of engaged listeners
  • 596 episodes released weekly since 2015, giving a long and consistent run of ad inventory
  • Host runs a gym and certifies coaches, so listeners are likely to buy training gear and programs
Best forsupplementsfitness equipmentapparel and recovery products
Watch forDownload figures are estimates from ratings; the show lists a sponsor contact but no sponsors appear in the feed.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness85%
Careers10%
Food & Drink5%
Formats
solo monologue, Q&A, interview
Tone
direct, candid
Language
English
Production
Clean, edited audio
Typical length
55 to 80 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: Apple ratings count of 1,260 maps to the 1,000 to 5,000 band, shifted to 2,000 to 8,000 on the 596-episode, weekly, 10-year-old feed with Libsyn hosting and a popularity score of 9.
Audience asks aboutHow to structure a strength training programHow to avoid common training mistakesHow to build and run a successful gym
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
30%women
70%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The website lists a 'Become a Podcast Sponsor' contact option, and episode 592 notes a supplement sale ('MuscleUp').

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed carries an explicit flag, and episode 591 title and description include profanity ('bullsh*t').

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco's Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand. Each week, Joe will educate, motivate and entertain his audience by answering their questions…
Joe DeFranco's Industrial Strength Show's own show description from the podcast feed

Do you make Joe DeFranco's Industrial Strength Show? Claim or remove this page.

About Joe DeFranco's Industrial Strength Show

Joe DeFranco's Industrial Strength Show is a weekly fitness podcast hosted by Joe DeFranco, a strength and conditioning coach and founder of DeFranco's Gym. According to the show's website, he has coached athletes and executives since 2003 and co-created the CPPS coaching certification. Episodes cover training for performance, mindset, gym business, and listener Q&A, usually running 55 to 80 minutes.

Apple Podcasts shows 1,260 ratings with a 4.9 average across 597 episodes listed since March 2015. Listeners are likely to be strength athletes and gym owners; these audience figures are estimates based on rating counts, not published data. No sponsors appear in the feed, though the website offers a podcast sponsorship contact.

At an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll would typically range from $40 to $200 per episode. The show suits supplement, equipment, and apparel brands targeting serious lifters and coaches.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Joe DeFranco's Industrial Strength Show can edit or remove this page at any time.

Questions about Joe DeFranco's Industrial Strength Show

How much does Joe DeFranco's Industrial Strength Show charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll would typically range from $40 to $200. Actual pricing is set by the show and should be confirmed with the host directly.

What is Joe DeFranco's Industrial Strength Show about?

The show covers strength training, fitness coaching, mindset, and gym business. Host Joe DeFranco answers listener questions and interviews athletes and fitness professionals each week.

How do I contact Joe DeFranco's Industrial Strength Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. The show's website also has a Become a Podcast Sponsor contact form.

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